RT @rdublife: During last…
RT @rdublife: During last year’s McRib campaign, we not only sought out the biggest fans but featured their product love stories in PR e …
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RT @rdublife: During last year’s McRib campaign, we not only sought out the biggest fans but featured their product love stories in PR e …
read more...Q5 Which companies do you think do a great job of connecting with their Brand Advocates? #MMchat
read more...A4: Passionate advocates can act as an early warning system on issues likely to need to be addressed by the brand. #MMchat
read more...Always need to be very transparent if you have paid people tweeting on your behalf otherwise you might suffer the Wal-Mart Effect! #MMchat
read more...Personally I would not call someone who is paid an ‘advocate’ More appropriate would be contractor or employee! #MMchat
read more...@MackCollier Is that kind of like the most fervent anti-smoking persons are often ex-smokers? #MMchat
read more...@heidicohen @chieflemonhead Somewhat agree with that, but some of them can also be harsh but passionate critics to maintain brand! #MMchat
read more...A4 Better still consider advance sharing/discussion with dedicated brand advocates to discover resolve issues before making ‘public’ #MMchat
read more...A2: Working with influencers can be a force multiplier to gain more brand advocates as their peer to peer influence is geometric #MMchat
read more...Q2 What’s the difference between connecting with a brand advocate versus an ‘influencer’? Which is better? #MMchat
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