A new Era of #CauseMarketing! @MarkAddicks, CMO at @GeneralMills, talks brands connecting consumers to cause. http://t.co/AlZb9SAOMA #video - THE SOCIAL CMO

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A new Era of #CauseMarketing! @MarkAddicks, CMO at @GeneralMills, talks brands connecting consumers to cause. http://t.co/AlZb9SAOMA #video

A new Era of #CauseMarketing! @MarkAddicks, CMO at @GeneralMills, talks brands connecting consumers to cause. http://t.co/AlZb9SAOMA #video

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