Q1) What has @IBM done to…
Q1) What has @IBM done to learn more about the challenges CMOs face? #MMchat
read more...Q1) What has @IBM done to learn more about the challenges CMOs face? #MMchat
read more...To get things rolling & the conversation kickstarted I as always have a few questions for Jay Henderson @Jay_Henderson #MMchat
read more...@Jay_Henderson holds degrees from MIT’s Sloan School of Management and the Sorbonne #MMchat
read more...He has over 15 yrs experience in multi-channel marketing & customer analytics. Prior to joining IBM, he ran marketing at ClearForest #MMchat
read more...@jay_henderson‘s team is responsible for market analysis, consumer insight, and industry marketing functions. #MMchat
read more...Q2) What key findings or trends has @IBM learned about CMOs? #MMchat
read more...And as tweetchats are meant to be interactive, do feel free to intersperse your ideas & opinions on our topic #MMchat
read more...So please join me in welcoming Jay Henderson @Jay_Henderson as our 87th #MarketerMonday Chat SPECIAL guest! Cheers! #MMchat
read more...Previously, @Jay_Henderson served in various marketing roles @ SPSS (also part of IBM), NetGenesis, and Cambridge Technology Group. #MMchat
read more...@jay_henderson is a leading expert on the evolving role of the CMO and IBM’s Smarter Commerce initiative #MMchat
read more...