OK, first question Stephe…
OK, first question Stephen : Q1: Traditional marketing says “be known for 1 big idea.” Simplicity is king. Why might this be wrong? #MMchat
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Follow this topicClick here now
OK, first question Stephen : Q1: Traditional marketing says “be known for 1 big idea.” Simplicity is king. Why might this be wrong? #MMchat
read more...To get things rolling & the convo kickstarted I as always have a few questions for Stephen Denny @Note_to_CMO on tonite’s topic! #MMchat
read more...Stephen is Former VP of Channel Marketing at headset maker Plantronics, Director of Marketing at Sony Recording Media. #MMchat
read more...In Killing Giants, Denny describes how smart, nimble players out-maneuver the giants they face. #MMchat
read more...Currently President of Denny Marketing, a strategic marketing & strategy consultancy. Also partner at Decision Triggers #MMchat
read more...Q2: Can you share with us some examples of brands that have strong brand tension? #MMchat
read more...And of course, tweetchats are meant to be interactive, so feel free to intersperse your ideas & opinions on our topic #MMchat
read more...A marketing + strategy consultant living in Silicon Valley near beach he has BA from Washington + Lee University & MBA from Wharton #MMchat
read more...These “Giant Killers” range from Silicon Valley start-ups to regional powerhouses to Fortune 500’s. #MMchat
read more...In Killing Giants, he interviewed over 70 business leaders representing 33 brands in 13 countries. #MMchat
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