Social, approachable, driven and eager to share are all traits that come to mind when I think of Ted Rubin (@tedrubin) the affable Chief Marketing Officer for e.l.f. ~ eyes lips face.
When I first approached Ted through Twitter to talk about a case study relative to the use of social media at e.l.f., Ted said “Well there’s nothing written down on it I can just send you, but I’m happy to book some time and talk with you about it.” resulting in this Social CMO profile.