If you’re a a member of the leadership team in your company, you’re probably looking for real world examples of how social media is being used. At this reasonably early stage in social media adoption for businesses, the more real world examples the better! Both good and bad!
You’re likely going to think about the costs associated to having a social media presence and what types of return you’ll get on your time, resources and financial investment. Wow, that’s a lot to think about!