Day: September 25, 2010

McDonald’s Foursquare Day Campaign Increased Checkins by 33%

Golden Arches
Click image to see full post on Mashable
You probably already saw this via Mashable (which gets a tad more traffic than my blog) but in case not, I wanted to share the case study of how we were able to use Foursquare to increase foot traffic while showing real ROI.

A huge thanks to Miss Destructo www.missdestructo.com and Dr. Nate www.brighteyesnews.com/ who made Foursquare Day possible.