Guest post by Sarah McAloon… originally published at Full Impact Marketing
I’ve been thinking a lot about Twitter recently, both my personal use of it and for the brand I work on @sbarro. For the last year I’ve been on a Twitter deep-dive and I’d say I’m an intermediate with ~900 followers.
I wanted to write this blog to help other executives realize the opportunities that I have found in Twitter, for themselves and for their brands. If you know anyone who can benefit from Twitter please feel free to forward.