Brand Adoption Of Instagram Up 80% In One Year

A few weeks ago Jeff Bercovici of Forbes wrote a piece entitled Instagram Launches Ads, Promises, ‘We’ll Start Slow’ in which he told all us Instagram users that “the honeymoon’s over” and that the “long-promised introduction of advertising to the photo-based social network is upon us.”

The Instagram logo is displayed next to a smar...

In his piece Jeff made reference to a post from the official Instagram blog which says they (Instagram) will “focus on delivering a small number of beautiful, high-quality photos and videos from a handful of brands that are already great members of the Instagram community.”

Well based on the results of the recently released Instagram brand adoption study from Simply Measured,

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