Being the pop culture savant I am – as witnessed by my recent article 2014 Marketing Predictions With A Twist (click on the link, you’ll see what I mean) – when I first heard the term “deep linking” I immediately thought of the 1970s flick The Deep starring Robert Shaw and Nick Nolte. I then had visions of Star Trek: Deep Space Nine dancing in my head.
Of course neither of these have anything to do with “deep linking” – a subject which many have wondered aloud as to it possibly being the future of mobile marketing and mobile advertising.