I know what you’re thinking, Steve’s writing about Moneyball only because of the incredible physical similarities between himself and Brad Pitt – who starred in the movie of the same name.
Well, Mr. Pitt’s and my striking resemblances aside, the reason for my article is to share with you something I discovered that ties in the concept of Moneyball with sales and marketing. Now for those of you who are not familiar with the term “Moneyball” please allow me to explain.