Now I don’t know about you but being the sports fanatic I am, I am often in need of a “reality check” for sure. I think most sports fans need this from time to time as too often we get caught up in the hype or hyperbole of a given athlete or team.
It would appear that those who live, play and dwell in the inbound marketing world need to be “reminded of the state of things in the real world.” At least that’s the conclusion I drew from reading the findings of a study conducted by InsideSales.com which revealed that one sale lead after another is essentially being wasted as far too many in the position to respond to those leads – AKA sales folks, simply are out of tuch when it comes to reality.