I read a post last week debating whether QR codes are a fad or a marketing trend ripe for growth. My thought was… REALLY?
Qr codes
Can QR codes go mainstream?
A Comscore report revealed that only 6% of smartphone users scan QR codes. That equates to approximately 14 million users in the United States.
Marketers and businesses are constantly trying to find new way to gain visibility with their audience.
All of this, in the hope of being the chosen one when there is a transaction.