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#mmchat

Creating Social Media Content That Drives Action
with Rachel Foster Transcript of #MMchat50 July 5th, 2011


@TheSocialCMO Welcome to our 50th #MarketerMonday Chat! #MMchat I am your moderator @JeffAshcroft aka @TheSocialCMO Thank you for joining us!

Mon Jul 04 23:59:58 +0000 2011 - tweet id 88034348539969537 - #33
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@TheSocialCMO Two years ago, @KentHuffman made the first #MarketerMonday shoutout & every Monday since then there have been 100's #MMchat

Tue Jul 05 00:00:24 +0000 2011 - tweet id 88034457289895938 - #34
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@TheSocialCMO We're pleased to be part of #MarketerMonday mix with #MMchat allowing all of us to get to know these #MM greats & discuss cool topics!

Tue Jul 05 00:00:40 +0000 2011 - tweet id 88034523937386496 - #35
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@TheSocialCMO To chat, simply use the hashtag #MMchat to be included in #MMchat transcript! You can also follow the chat at http://bit.ly/-MMchat

Tue Jul 05 00:00:52 +0000 2011 - tweet id 88034571836334081 - #36
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@TheSocialCMO So every Monday at 8:00pm est we will now have on a SPECIAL guest to discuss a topic relevant to all you Social CMOs out there! #MMchat

Tue Jul 05 00:01:03 +0000 2011 - tweet id 88034619550740480 - #37
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@TheSocialCMO For our 50th #MMChat I'm very pleased to welcome Rachel Foster @copywriterTO as our SPECIAL guest this evening! #MMchat

Tue Jul 05 00:01:14 +0000 2011 - tweet id 88034664584978432 - #38
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@SocialWorldBuzz Join Now: "Creating Social Media Content that Drives Action!" Special Guest: #RachelFoster @TheSocialCMO #MMChat @SoMMercialMrktg #SMM #CMO

Tue Jul 05 00:01:25 +0000 2011 - tweet id 88034710311280640 - #39
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@SteveCassady RT @TheSocialCMO: So every Monday at 8:00pm est we have a SPECIAL guest to discuss topic relevant to all you Social CMOs out there! #mmchat

Tue Jul 05 00:02:10 +0000 2011 - tweet id 88034899889627136 - #40
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@TheSocialCMO Our #MMchat topic tonight with Rachel Foster @copywriterTO this evening is Creating Social Media Content that Drives Action! Welcome Rachel!

Tue Jul 05 00:02:14 +0000 2011 - tweet id 88034915920261120 - #41
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@SteveCassady @TheSocialCMO @copywriterTO Wlcome to our chat! #mmchat

Tue Jul 05 00:02:27 +0000 2011 - tweet id 88034971293466624 - #42
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@samfiorella Good evening!! @TheSocialCMO @imamike @LoisMarketing @SocialWorldBuzz @SteveCassady @RachelFoster #MMChat

Tue Jul 05 00:02:55 +0000 2011 - tweet id 88035089522503681 - #43
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@chieflemonhead RT @TheSocialCMO: Our #MMchat topic tonight with Rachel Foster @copywriterTO this evening is Creating Social Media Content that Drives A ...

Tue Jul 05 00:03:03 +0000 2011 - tweet id 88035123416674304 - #44
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@CopywriterTO Hi everyone! It' great to be here. Thanks for dropping by on this holiday weekend! #MMChat

Tue Jul 05 00:03:04 +0000 2011 - tweet id 88035124968558593 - #45
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@SteveCassady RT @TheSocialCMO: Our topic with Rachel Foster @copywriterTO this evening is Creating Social Media Content that Drives Action! #mmchat

Tue Jul 05 00:03:12 +0000 2011 - tweet id 88035160481726464 - #46
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@AJDonovan Participating in Twitter chat on creating Social Media content that drives action w/ @CopywriterTO #MMChat.

Tue Jul 05 00:03:20 +0000 2011 - tweet id 88035195600650240 - #47
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@pheffernanvt I'm joining tonight's #mmchat. (Warning, lots of tweets! Try Muuter.com) Follow #mmchat

Tue Jul 05 00:03:31 +0000 2011 - tweet id 88035241645715456 - #48
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@TheSocialCMO Before we get going with questions for Rachel this evening I'd like to share a short tweet Bio for @copywriterTO with you all! #MMchat

Tue Jul 05 00:03:51 +0000 2011 - tweet id 88035324197998593 - #49
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@SteveCassady Good Evening and Happy 4th to all @samfiorella @TheSocialCMO @imamike @LoisMarketing @SocialWorldBuzz @RachelFoster @chieflemonhead #mmchat

Tue Jul 05 00:04:04 +0000 2011 - tweet id 88035378270978048 - #50
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@TheSocialCMO Rachel Foster (@CopywriterTO) is a freelance B2B copywriter who helps tech companies generate high-quality leads and sales. #MMChat

Tue Jul 05 00:04:21 +0000 2011 - tweet id 88035450454941696 - #51
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@TheSocialCMO She's been writing professionally for 11 years and launched Fresh Perspective Copywriting in 2008. #MMChat

Tue Jul 05 00:04:32 +0000 2011 - tweet id 88035496504205312 - #52
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@TheSocialCMO She has helped clients get leads, sales and PR through social media. Plus, much of her own business comes through Twitter. #MMChat

Tue Jul 05 00:04:45 +0000 2011 - tweet id 88035551885799425 - #53
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@SteveCassady @pheffernanvt I haven't come across Muuter.com. I'll need to check it out. #mmchat

Tue Jul 05 00:04:50 +0000 2011 - tweet id 88035571590635520 - #54
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@TheSocialCMO Rachel also writes about #B2B marketing for @TheSocialCMO and The Content Marketing Institute (@junta42). #MMChat

Tue Jul 05 00:04:56 +0000 2011 - tweet id 88035598027329536 - #55
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@TheSocialCMO When she's not writing, you can find Rachel Lindy Hopping or enjoying the summer with her husband and friends in Toronto. #MMchat

Tue Jul 05 00:05:07 +0000 2011 - tweet id 88035640591130624 - #56
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@TheSocialCMO You can download Rachel's free B2B marketing resources at www.copywritertoronto.com. #MMChat

Tue Jul 05 00:05:20 +0000 2011 - tweet id 88035695645556736 - #57
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@TheSocialCMO Please join me in welcoming Rachel Foster @copywriterTO as our 50th #MarketerMonday Chat SPECIAL guest! Cheers! #MMchat

Tue Jul 05 00:05:33 +0000 2011 - tweet id 88035753501802496 - #58
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@TheSocialCMO Tweetchats are meant to be interactive, feel free to tweet along with us on our topic for tonight #MMchat

Tue Jul 05 00:05:44 +0000 2011 - tweet id 88035799160983552 - #59
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@SteveCassady RT @TheSocialCMO: She helps clients get leads, sales & PR through social media.Plus, much of her own business comes through Twitter. #mmchat

Tue Jul 05 00:05:47 +0000 2011 - tweet id 88035809525116928 - #60
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@SteveCassady RT @TheSocialCMO: You can download Rachel's free B2B marketing resources at www.copywritertoronto.com. #mmchat

Tue Jul 05 00:05:51 +0000 2011 - tweet id 88035829146062849 - #61
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@chieflemonhead RT @TheSocialCMO: You can download Rachel's free B2B marketing resources at www.copywritertoronto.com. #MMChat

Tue Jul 05 00:06:05 +0000 2011 - tweet id 88035884825460736 - #62
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@TheSocialCMO Q1 Rachel, our topic is Creating Social Media Content that Drives Action Please share your wider definition of social media content? #MMchat

Tue Jul 05 00:06:06 +0000 2011 - tweet id 88035892043857920 - #63
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@samfiorella Welcome, eh?! RT @TheSocialCMO: Please join me in welcoming Rachel Foster @copywriterTO #MMchat

Tue Jul 05 00:06:34 +0000 2011 - tweet id 88036007781470208 - #64
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@CopywriterTO Social media content is more than just your tweets or status updates … #MMChat

Tue Jul 05 00:06:37 +0000 2011 - tweet id 88036022184714240 - #65
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@CopywriterTO It also includes anything you want to share with others – blogs, white papers, videos, etc. #MMChat

Tue Jul 05 00:06:52 +0000 2011 - tweet id 88036081190191104 - #66
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@CopywriterTO When you think about it, all of your marketing can be social. #MMChat

Tue Jul 05 00:07:04 +0000 2011 - tweet id 88036133518311424 - #67
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@pheffernanvt Welcome Rachel! RT @thesocialcmo: Join me in welcoming Rachel Foster @copywriterTO as our 50th #MarketerMonday Chat SPECIAL guest! #MMchat

Tue Jul 05 00:07:16 +0000 2011 - tweet id 88036182943993856 - #68
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@CopywriterTO Instead of randomly sharing a promo or blog post, you must think about how to integrate all your marketing and social media efforts. #MMChat

Tue Jul 05 00:07:26 +0000 2011 - tweet id 88036225700737024 - #69
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@SteveCassady RT @CopywriterTO: Social media content is more than just your tweets or status updates … #mmchat

Tue Jul 05 00:07:26 +0000 2011 - tweet id 88036227403624448 - #70
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@SteveCassady RT @CopywriterTO: It also includes anything you want to share with others – blogs, white papers, videos, etc. #mmchat

Tue Jul 05 00:07:33 +0000 2011 - tweet id 88036254557536256 - #71
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@CopywriterTO @pheffernanvt Thanks for the welcome! #MMChat

Tue Jul 05 00:08:01 +0000 2011 - tweet id 88036371423432704 - #72
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@chieflemonhead @CopywriterTO Social media content: only digital? Only #SoMe platforms? Or #Mobile too? #mmchat @TheSocialCMO

Tue Jul 05 00:08:14 +0000 2011 - tweet id 88036428944121856 - #73
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@SocialCatalysts Join Now! "Creating Social Media Content that Drives Action!" Guest: #RachelFoster @TheSocialCMO #MMChat @DigitalMrktgTip #SMM #CMO GottaRun

Tue Jul 05 00:08:16 +0000 2011 - tweet id 88036435533377536 - #74
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@LoisMarketing And .. advertising? Perhaps @CopywriterTO? #mmchat

Tue Jul 05 00:08:24 +0000 2011 - tweet id 88036469062643712 - #75
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@chieflemonhead RT @CopywriterTO: When you think about it, all of your marketing can be social. #MMChat

Tue Jul 05 00:08:24 +0000 2011 - tweet id 88036469733732353 - #76
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@SteveCassady RT @CopywriterTO: Instead of randomly sharing promo or blog post, u must think about how to integrate all marketing & social media. #mmchat

Tue Jul 05 00:08:33 +0000 2011 - tweet id 88036504668082176 - #77
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@BarryBirkett Like RT @stevecassady: RT @CopywriterTO: It also includes anything you want to share with others – blogs, white papers, videos, etc. #mmchat

Tue Jul 05 00:08:47 +0000 2011 - tweet id 88036564655017984 - #78
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@TheSocialCMO Q2: Thanks for that Rachel! So how can you make your content sharable? #MMchat

Tue Jul 05 00:08:57 +0000 2011 - tweet id 88036608732962816 - #79
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@pheffernanvt @stevecassady Relieves my guilt about flooding tweep' streams if I can offer a solution w. muuter.com #mmchat

Tue Jul 05 00:09:01 +0000 2011 - tweet id 88036624608399361 - #80
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@SocialCatalysts RT @TheSocialCMO: Tweetchats are meant to be interactive, feel free to tweet along with us on our topic for tonight #MMchat

Tue Jul 05 00:09:03 +0000 2011 - tweet id 88036633542262784 - #81
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@chieflemonhead @CopywriterTO Welcome! Looking forward to the chat. :) #mmchat

Tue Jul 05 00:09:05 +0000 2011 - tweet id 88036641909907456 - #82
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@SocialCatalysts RT @TheSocialCMO: Please join me in welcoming Rachel Foster @copywriterTO as our 50th #MarketerMonday Chat SPECIAL guest! Cheers! #MMchat

Tue Jul 05 00:09:06 +0000 2011 - tweet id 88036646129373185 - #83
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@carmenhill Q1. Social media content, in the broadest sense, is any content that inspires and/or lends itself to social sharing. #mmchat

Tue Jul 05 00:09:09 +0000 2011 - tweet id 88036657005199360 - #84
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@SocialCatalysts RT @samfiorella: Welcome, eh?! RT @TheSocialCMO: Please join me in welcoming Rachel Foster @copywriterTO #MMchat

Tue Jul 05 00:09:10 +0000 2011 - tweet id 88036661426003968 - #85
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@murmsj RT @CopywriterTO: Social media content is more than just your tweets or status updates … #MMChat

Tue Jul 05 00:09:15 +0000 2011 - tweet id 88036682359783424 - #86
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@murmsj +1 "@CopywriterTO: Social media content is more than just your tweets or status updates … #MMChat"

Tue Jul 05 00:09:24 +0000 2011 - tweet id 88036722641862657 - #87
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@SteveCassady Good Evening! @BarryBirkett #mmchat

Tue Jul 05 00:09:35 +0000 2011 - tweet id 88036766409433088 - #88
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@chieflemonhead #MMChat #SoMe content must be purposefully designed to be engaging - dialogue format - and easily shareable.

Tue Jul 05 00:09:43 +0000 2011 - tweet id 88036800576233472 - #89
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@samfiorella You mean Google+, no? RT @BarryBirkett: "Like" RT @CopywriterTO: includes – blogs, white papers, videos, etc. #mmchat

Tue Jul 05 00:09:46 +0000 2011 - tweet id 88036810978099200 - #90
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@CopywriterTO OK .. how to make content sharable ... #MMChat

Tue Jul 05 00:09:47 +0000 2011 - tweet id 88036816510390272 - #91
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@SteveCassady RT @pheffernanvt: @stevecassady Relieves my guilt about flooding tweep streams if I can offer a solution w. muuter.com #mmchat

Tue Jul 05 00:09:58 +0000 2011 - tweet id 88036863536926720 - #92
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@CopywriterTO Ensure your audience will find your content relevant. The more relevant it is to them, the more they will share it. #MMChat

Tue Jul 05 00:09:58 +0000 2011 - tweet id 88036864153501696 - #93
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@AJDonovan Rachel what is the #1 thing clients shld be thinking b4 they venture into creating S/M content to attract clients? #MMChat @CopywriterTO

Tue Jul 05 00:10:08 +0000 2011 - tweet id 88036905907798016 - #94
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@CopywriterTO If you don't know if something will be relevant, you can ask. Twitter is a good tool to get instant feedback on ideas. #MMChat

Tue Jul 05 00:10:10 +0000 2011 - tweet id 88036913277190144 - #95
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@SteveCassady RT @CopywriterTO: Ensure your audience will find your content relevant. The more relevant it is to them, the more they will share it #mmchat

Tue Jul 05 00:10:28 +0000 2011 - tweet id 88036990657900544 - #96
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@CopywriterTO I've shared blog post ideas on Twitter and was able to weed out some bad topics before I spent time writing and promoting them. #MMChat

Tue Jul 05 00:10:29 +0000 2011 - tweet id 88036994457931776 - #97
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@SocialCatalysts Join the 50th #MMChat Now! { @DigitalMrktgTIp @SoMMercialMrktg @SocialNicheBuzz @ScommerceNewz @McommerceNews @SocialWorldBuzz } #CMO #SMM

Tue Jul 05 00:11:24 +0000 2011 - tweet id 88037223777320960 - #98
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@TheSocialCMO Happy Fourth of July to all of you #MMchat tweeps joining us each week from the United States of America! Cheers!

Tue Jul 05 00:11:25 +0000 2011 - tweet id 88037228856606720 - #99
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@samfiorella Seems to me that "social content" = content that invites conversation across any platform? #MMChat

Tue Jul 05 00:11:33 +0000 2011 - tweet id 88037260666220545 - #100
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@pheffernanvt @carmenhill Then ALL content should be social media content, yes? #mmchat

Tue Jul 05 00:11:37 +0000 2011 - tweet id 88037278148079616 - #101
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@georgiawebgurl aren't blogs in google+ just blogger? Aren't photos just picasa? am I missing something? @samfiorella @BarryBirkett @CopywriterTO #mmchat

Tue Jul 05 00:11:41 +0000 2011 - tweet id 88037294740746240 - #102
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@SteveCassady RT @CopywriterTO: I've shared blog post ideas on Twitter and was able to weed out some bad topics before I spent time writing them. #mmchat

Tue Jul 05 00:11:42 +0000 2011 - tweet id 88037299027324929 - #103
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@carmenhill Q2. First, you have to create content that warrants sharing. Then, make it easy to share w/ tweet this, like this, etc. features. #mmchat

Tue Jul 05 00:12:01 +0000 2011 - tweet id 88037378425487360 - #104
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@CopywriterTO @ajdonovan Relevancy is key. If your content isn't relevant, it doesn't matter how well-written it is. #MMChat

Tue Jul 05 00:12:05 +0000 2011 - tweet id 88037395336937474 - #105
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@LoisMarketing Again, I ask .. can you not engage your audience -- and market -- through thru your adv, whether or not they actively use SM? #mmchat

Tue Jul 05 00:12:29 +0000 2011 - tweet id 88037495970861056 - #106
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@CollinKromke Give them the tools (buttons) to share your content, and if it's any good, they will share it. If it sucks, they won't. #MMchat

Tue Jul 05 00:12:35 +0000 2011 - tweet id 88037520985702400 - #107
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@bhartlen @CopywriterTO isn't is also key to 'have an opinion' versus just posting/reposting content #MMchat

Tue Jul 05 00:12:51 +0000 2011 - tweet id 88037587343785984 - #108
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@BarryBirkett @stevecassady: Hi Steve! #mmchat

Tue Jul 05 00:12:52 +0000 2011 - tweet id 88037594037891072 - #109
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@georgiawebgurl I'd like to see better social media aggregators. Friendfeed, Facebook and Google+ - none of them are truly open. Maybe dispora? #mmchat

Tue Jul 05 00:12:52 +0000 2011 - tweet id 88037594671235072 - #110
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@SocialCatalysts Will Review the #MMChat later. Wish I could hang-out! ; - > @TeresaMosher ( & a few Twitter Communites who follow you all )

Tue Jul 05 00:12:54 +0000 2011 - tweet id 88037600442589184 - #111
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@SteveCassady RT @CollinKromke: Give them the tools (buttons) to share your content, & if its any good, they will share it. If it sucks, they wont #mmchat

Tue Jul 05 00:13:25 +0000 2011 - tweet id 88037731028041728 - #112
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@LoisMarketing Again, I ask .. can you not engage your audience -- and market -- thru advertising? Even though they are not active in SM? #MMChat

Tue Jul 05 00:13:27 +0000 2011 - tweet id 88037738334523392 - #113
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@CopywriterTO Another way to make your content sharable is to include social sharing buttons on your website and blog. #MMChat

Tue Jul 05 00:13:30 +0000 2011 - tweet id 88037751387205632 - #114
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@MarthaGiffen RT @CopywriterTO: Another way to make your content sharable is to include social sharing buttons on your website and blog. #MMChat

Tue Jul 05 00:14:00 +0000 2011 - tweet id 88037880047468544 - #115
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@samfiorella @LoisMarketing agree Lois, the platform does not make your content "social". #mmchat

Tue Jul 05 00:14:01 +0000 2011 - tweet id 88037881729392640 - #116
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@BarryBirkett Gr8 point! RT @copywriterto: @ajdonovan Relevancy is key. If your content isn't relevant, it doesn't matter how well-written it is. #MMChat

Tue Jul 05 00:14:04 +0000 2011 - tweet id 88037896245870592 - #117
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@CopywriterTO I'm surprised by how many times I want to tweet a blog post but they don't provide link shorteners. #MMChat

Tue Jul 05 00:14:08 +0000 2011 - tweet id 88037911181803521 - #118
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@TheSocialCMO Q3: Do you have any advice for how to write copy for the social web? #MMchat

Tue Jul 05 00:14:25 +0000 2011 - tweet id 88037984242372609 - #119
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@CollinKromke @loismarketing I'm sorry, but repeating your question over and over is getting rather annoying. #mmchat

Tue Jul 05 00:14:36 +0000 2011 - tweet id 88038031252127744 - #120
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@MarthaGiffen What is #mmchat ?? curious you know! I'm seeing peeps I know from #blogchat and #smmanners :)

Tue Jul 05 00:15:09 +0000 2011 - tweet id 88038169051803648 - #121
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@brandirahill Yay! All need that! #B2B RT @TheSocialCMO: You can download Rachel's free B2B marketing resources at www.copywritertoronto.com. #MMChat

Tue Jul 05 00:15:23 +0000 2011 - tweet id 88038228296351744 - #122
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@SteveCassady True! RT @samfiorella: @LoisMarketing agree Lois, the platform does not make your content "social". #mmchat

Tue Jul 05 00:15:28 +0000 2011 - tweet id 88038247028105216 - #123
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@samfiorella Does writing content for the social web require learing how to write in headlines? LOL #MMChat

Tue Jul 05 00:15:34 +0000 2011 - tweet id 88038270432329728 - #124
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@BarryBirkett Social media comedy hour is on! RT @samfiorella: You mean Google+, no? "Like" #mmchat

Tue Jul 05 00:15:47 +0000 2011 - tweet id 88038327365812224 - #125
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@LoisMarketing @CollinKromke Here .. have a beer. LOL! #mmchat

Tue Jul 05 00:15:58 +0000 2011 - tweet id 88038373842894848 - #126
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@carmenhill @pheffernanvt Should? Not necessarily. Some content isn't meant to be widely shared. I think you have to consider purpose/goals. #mmchat

Tue Jul 05 00:16:07 +0000 2011 - tweet id 88038411625168896 - #127
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@chieflemonhead @CopywriterTO So sharable is the criteria - not the platform :) #mmchat

Tue Jul 05 00:16:09 +0000 2011 - tweet id 88038421360160769 - #128
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@SteveCassady @MarthaGiffen Every Monday with Social CMO topics. It's something you will like! #mmchat

Tue Jul 05 00:16:10 +0000 2011 - tweet id 88038424631709696 - #129
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@samfiorella @MarthaGiffen Hi Martha, it's Marketer Monday discussions hosted by @TheSocialCMO. #mmchat

Tue Jul 05 00:16:25 +0000 2011 - tweet id 88038484354416640 - #130
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@CollinKromke Start by not calling it "copy". RT @thesocialcmo: Q3: Do you have any advice for how to write copy for the social web? #MMchat

Tue Jul 05 00:16:25 +0000 2011 - tweet id 88038488280268800 - #131
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@997dave Sure U can Lois. I provide that tool everyday RT @LoisMarketing: Can you not engage through thru your adv, whether they use SM? #mmchat

Tue Jul 05 00:16:30 +0000 2011 - tweet id 88038509411180544 - #132
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@LoisMarketing @SteveCassady @samfiorella Glad to see many are bolstering voice in traditional media. @CopywriterTO @997dave @CollinKromke #mmchat

Tue Jul 05 00:16:55 +0000 2011 - tweet id 88038610439389184 - #133
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@RobertPickstone @CopywriterTO Companies that focus on 'creating content' stuggle to create great content #MMChat

Tue Jul 05 00:17:08 +0000 2011 - tweet id 88038668681478144 - #134
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@MarthaGiffen I'm seeing that! @SteveCassady #mmchat

Tue Jul 05 00:17:13 +0000 2011 - tweet id 88038687220314112 - #135
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@CollinKromke @marthagiffen Who knows... Hop on in and find out along with me. #mmchat

Tue Jul 05 00:17:17 +0000 2011 - tweet id 88038703796191232 - #136
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@samfiorella @chieflemonhead Sharable is criteria? I'd say "creating conversation" is the criteria for social content. #mmchat

Tue Jul 05 00:17:19 +0000 2011 - tweet id 88038712822333440 - #137
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@sauersconsult RT @TheSocialCMO: Q3: Do you have any advice for how to write copy for the social web? #MMchat

Tue Jul 05 00:17:30 +0000 2011 - tweet id 88038759366529025 - #138
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@RyanSauers RT @TheSocialCMO: Q3: Do you have any advice for how to write copy for the social web? #MMchat

Tue Jul 05 00:17:37 +0000 2011 - tweet id 88038786860204033 - #139
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@CopywriterTO Back to Q3 - Focus on providing your audience with educational content. #MMChat

Tue Jul 05 00:17:50 +0000 2011 - tweet id 88038843223248896 - #140
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@CopywriterTO People are looking for solutions to their problems. The more you educate them, the more they will see you as a trusted advisor. #MMChat

Tue Jul 05 00:18:06 +0000 2011 - tweet id 88038909405175808 - #141
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@LoisMarketing @CopywriterTO Sorry for what someone thought was "repeat" :) Great ideas tonight #mmchat

Tue Jul 05 00:18:15 +0000 2011 - tweet id 88038949783748608 - #142
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@SteveCassady An adventure together- LOL RT @CollinKromke: @marthagiffen Who knows... Hop on in and find out along with me. #mmchat

Tue Jul 05 00:18:17 +0000 2011 - tweet id 88038957262176256 - #143
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@MarthaGiffen Hi @samfiorella it's right up my alley! RT @samfiorella It's Marketer Monday discussions hosted by @TheSocialCMO #mmchat

Tue Jul 05 00:18:18 +0000 2011 - tweet id 88038959782965249 - #144
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@KateToon @CopywriterTO liking all your #MMChat posts, working through them now!

Tue Jul 05 00:18:25 +0000 2011 - tweet id 88038991026335744 - #145
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@CollinKromke That's all a tweet is. RT @samfiorella: Does writing content for the social web require learing how to write in headlines? LOL #MMChat

Tue Jul 05 00:18:27 +0000 2011 - tweet id 88038996285992960 - #146
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@pheffernanvt Many don't provide their Twitter handle either > MT @copywriterto: Often surprised when I want to tweet a post but no shortener. #MMChat

Tue Jul 05 00:18:43 +0000 2011 - tweet id 88039065563299840 - #147
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@CopywriterTO Use the word ‘you,' instead of ‘I' or ‘our company'. Focus your content on your readers and their needs. #MMChat

Tue Jul 05 00:18:48 +0000 2011 - tweet id 88039087772147713 - #148
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@SteveCassady RT @CopywriterTO: People are looking for solutions to problems. The more you educate, the more they will see u as a trusted advisor. #mmchat

Tue Jul 05 00:19:02 +0000 2011 - tweet id 88039144160374784 - #149
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@CopywriterTO This is important in all marketing copy, not just social media copy. #MMChat

Tue Jul 05 00:19:04 +0000 2011 - tweet id 88039152087601153 - #150
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@CopywriterTO You can use the We-We Calculator to see how well your copy focuses on your customers http://ow.ly/5wuux. #MMChat

Tue Jul 05 00:19:13 +0000 2011 - tweet id 88039191530835968 - #151
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@LoisMarketing Good tip about including a shortening tool @pheffernanvt @CopywriterTO #mmchat

Tue Jul 05 00:19:19 +0000 2011 - tweet id 88039216067514368 - #152
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@chieflemonhead #mmchat @samfiorella IMO: creating conversations = result; like saying "it'll go viral". U don't decide - the audience does. U facilitate.

Tue Jul 05 00:19:33 +0000 2011 - tweet id 88039274808754177 - #153
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@brandirahill RT @samfiorella: @chieflemonhead Sharable is criteria? I'd say "creating conversation" is the criteria for social content. #mmchat

Tue Jul 05 00:19:37 +0000 2011 - tweet id 88039290965200896 - #154
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@SteveCassady It definitely is. Glad twitter was quiet for you to find RT @MarthaGiffen: Hi @samfiorella its right up my alley! #mmchat

Tue Jul 05 00:19:42 +0000 2011 - tweet id 88039313912246274 - #155
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@samfiorella @RobertPickstone So the goal is not to "create content" but "create discussions? Thoughts? #MMChat

Tue Jul 05 00:19:45 +0000 2011 - tweet id 88039324393803776 - #156
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@CopywriterTO Your comments and questions are going by too fast for me to keep up with. If I miss you, please ask me again at the end. #MMChat

Tue Jul 05 00:19:52 +0000 2011 - tweet id 88039354399862785 - #157
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@SteveCassady RT @CopywriterTO: You can use the We-We Calculator to see how well your copy focuses on your customers http://ow.ly/5wuux. #mmchat

Tue Jul 05 00:19:52 +0000 2011 - tweet id 88039356417310720 - #158
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@chieflemonhead RT @CopywriterTO: You can use the We-We Calculator to see how well your copy focuses on your customers http://ow.ly/5wuux. #MMChat

Tue Jul 05 00:20:02 +0000 2011 - tweet id 88039394774224896 - #159
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@CollinKromke Each tweet started with "Again, I ask..." Seemed pushy. RT @loismarketing: @CollinKromke LOL -- that was Twitter, not me! Sorry .. #mmchat

Tue Jul 05 00:20:05 +0000 2011 - tweet id 88039409500422144 - #160
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@brandirahill Great for #B2B no? RT @CopywriterTO: solutions to their problems. more you educate them, they will see you as a trusted advisor. #MMChat

Tue Jul 05 00:20:10 +0000 2011 - tweet id 88039429180112897 - #161
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@chieflemonhead RT @CopywriterTO: Use the word ‘you,' instead of ‘I' or ‘our company'. Focus your content on your readers and their needs. #MMChat

Tue Jul 05 00:20:25 +0000 2011 - tweet id 88039491243216896 - #162
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@MarthaGiffen It's always about "them" and not "you." @CopywriterTO #MMChat

Tue Jul 05 00:20:31 +0000 2011 - tweet id 88039518413922304 - #163
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@CopywriterTO More on Q3 - Use language that gets others involved. For example, ask for comments or input. #MMChat

Tue Jul 05 00:21:11 +0000 2011 - tweet id 88039684537720833 - #164
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@CollinKromke I like that... a lot! RT @samfiorella: @RobertPickstone So the goal is not to "create content" but "create discussions? #MMChat

Tue Jul 05 00:21:15 +0000 2011 - tweet id 88039704427110400 - #165
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@LoisMarketing @CollinKromke Problem was with Twitter, obviously not pushy to others. *Another beer* #mmchat

Tue Jul 05 00:21:16 +0000 2011 - tweet id 88039708176818176 - #166
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@CopywriterTO Use strong headlines and calls to action. I'll talk more about these later. #MMChat

Tue Jul 05 00:21:30 +0000 2011 - tweet id 88039766683156480 - #167
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@pheffernanvt @carmenhill Hard 4 me to think of when 'content' doesn't want to be shared. If private, then it's a message or information? #mmchat

Tue Jul 05 00:21:33 +0000 2011 - tweet id 88039777491890177 - #168
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@CopywriterTO Be casual and friendly. People will respond to you if they view you as a likable person, not a faceless corporation. #MMChat

Tue Jul 05 00:21:40 +0000 2011 - tweet id 88039807367909376 - #169
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@SteveCassady RT @CopywriterTO: Your comments and questions are going by too fast for me to keep up. If I miss you, please ask me again at end. #mmchat

Tue Jul 05 00:21:45 +0000 2011 - tweet id 88039829895520256 - #170
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@CopywriterTO However, avoid text message acronyms such as OMG! You want to be casual, but still true to your brand. #MMChat

Tue Jul 05 00:21:51 +0000 2011 - tweet id 88039853664649216 - #171
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@SteveCassady RT @CopywriterTO: Use strong headlines and calls to action. I'll talk more about these later. #mmchat

Tue Jul 05 00:21:52 +0000 2011 - tweet id 88039858995597312 - #172
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@carmenhill RT @CopywriterTO: Use the word ‘you,' instead of ‘I' or ‘our company'. Focus your content on your readers and their needs. #mmchat

Tue Jul 05 00:21:59 +0000 2011 - tweet id 88039886128562176 - #173
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@CopywriterTO Think of every piece of content you share as a business card that represents your brand. #MMChat

Tue Jul 05 00:22:03 +0000 2011 - tweet id 88039902360506368 - #174
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@LoisMarketing RT @CopywriterTO: You can use the We-We Calculator to see how well your copy focuses on your customers http://ow.ly/5wuux. #MMChat

Tue Jul 05 00:22:04 +0000 2011 - tweet id 88039910132563968 - #175
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@samfiorella @CopywriterTO So you'd say good social content is not a sales proposition or offer shared across the network? #MMChat

Tue Jul 05 00:22:06 +0000 2011 - tweet id 88039916671471616 - #176
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@SteveCassady Good Point RT @CopywriterTO: Think of every piece of content you share as a business card that represents your brand. #mmchat

Tue Jul 05 00:22:40 +0000 2011 - tweet id 88040059747565568 - #177
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@CopywriterTO Be concise. #MMChat

Tue Jul 05 00:22:43 +0000 2011 - tweet id 88040072783462400 - #178
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@samfiorella You mean you "Google+" it? RT @CollinKromke: I like that... a lot! RT @samfiorella:..."create discussions? #MMChat

Tue Jul 05 00:22:44 +0000 2011 - tweet id 88040075987914752 - #179
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@BarryBirkett A message many biz need! RT @copywriterto: Think of every piece of content you share as a business card that represents your brand. #MMChat

Tue Jul 05 00:23:20 +0000 2011 - tweet id 88040226630545408 - #180
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@CopywriterTO @samfiorella I'm going to discuss selling in a bit. #MMChat

Tue Jul 05 00:23:23 +0000 2011 - tweet id 88040237875470336 - #181
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@MarthaGiffen 55.77% is my reader focus rate on We-We. Just checked! Thanks for link @SteveCassady http://t.co/yx8uzIp #mmchat

Tue Jul 05 00:23:24 +0000 2011 - tweet id 88040243005095936 - #182
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@997dave Being on-emotion is even more important than being on-message. Anyone? #mmchat

Tue Jul 05 00:23:29 +0000 2011 - tweet id 88040264106651649 - #183
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@brandirahill Finding #B2B easy for marketing and SM difficult transfer to sales dept. #suggestions? RT @CopywriterTO: @brandirahill Absolutely! #MMChat

Tue Jul 05 00:23:30 +0000 2011 - tweet id 88040270087725056 - #184
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@LoisMarketing I'm with @CopywriterTO, questions flying by. Is someone moderating tonight? Great thoughts from Rachel are lost in the rush! #mmchat

Tue Jul 05 00:23:35 +0000 2011 - tweet id 88040287947079680 - #185
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@TheSocialCMO Q4: How can you communicate a compelling message that drives people to your website in less than 140 characters? #MMchat

Tue Jul 05 00:23:49 +0000 2011 - tweet id 88040347959164928 - #186
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@SteveCassady Woot! RT @MarthaGiffen: 55.77% is my reader focus rate on We-We. Just checked! Thanks for link @SteveCassady http://t.co/yx8uzIp #mmchat

Tue Jul 05 00:24:00 +0000 2011 - tweet id 88040396910886912 - #187
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@samfiorella is this possible on social web?? RT @CopywriterTO: avoid text message acronyms such as OMG! ...#MMChat

Tue Jul 05 00:24:08 +0000 2011 - tweet id 88040426950508544 - #188
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@CopywriterTO You need a headline, a link and some hashtags. I'll explain … #MMChat

Tue Jul 05 00:24:19 +0000 2011 - tweet id 88040474044145664 - #189
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@RobertPickstone @samfiorella Create discussions and share great stories the company already writes. Why 'create content' when it's already there? #MMChat

Tue Jul 05 00:24:26 +0000 2011 - tweet id 88040502242459648 - #190
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@SteveCassady RT @TheSocialCMO: Q4: How can you communicate a compelling message that drives people to your website in less than 140 characters? #mmchat

Tue Jul 05 00:24:30 +0000 2011 - tweet id 88040519682359296 - #191
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@fiercliving Wondering why there is a promoted tweet in this timeline. Never seen that before #MMChat

Tue Jul 05 00:24:32 +0000 2011 - tweet id 88040527517327362 - #192
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@LoisMarketing @samfiorella Are you moderating? Or will you? @CopywriterTO deserves the floor :) #MMChat

Tue Jul 05 00:24:34 +0000 2011 - tweet id 88040535683645441 - #193
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@brandirahill Aahhh more than one selling quest yay!! RT @CopywriterTO: @samfiorella I'm going to discuss selling in a bit. #MMChat

Tue Jul 05 00:24:37 +0000 2011 - tweet id 88040549596147712 - #194
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@CopywriterTO When tweeting to drive action, think of each tweet as a headline. #MMChat

Tue Jul 05 00:24:41 +0000 2011 - tweet id 88040565932949504 - #195
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@JeffSheehan @LoisMarketing Agree that pace is too fast. #Mmchat

Tue Jul 05 00:24:45 +0000 2011 - tweet id 88040582345269248 - #196
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@CopywriterTO Some of my favourite words to use in headlines are Discover,How to,' and ‘Easy.' #MMChat

Tue Jul 05 00:25:03 +0000 2011 - tweet id 88040657234563074 - #197
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@JeffSheehan RT @CopywriterTO: When tweeting to drive action, think of each tweet as a headline. #Mmchat

Tue Jul 05 00:25:07 +0000 2011 - tweet id 88040673823035392 - #198
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@CopywriterTO Numbers also draw the eye to the page. #MMChat

Tue Jul 05 00:25:17 +0000 2011 - tweet id 88040716206481409 - #199
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@samfiorella @LoisMarketing LOL, not but I'm the curious sort. @TheSocialCMO said this was interactive! :) #carefullwhatyouwishfor #MMChat

Tue Jul 05 00:25:22 +0000 2011 - tweet id 88040737370943488 - #200
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@fiercliving Perfect RT “@CopywriterTO: Think of every piece of content you share as a business card that represents your brand. #MMChat

Tue Jul 05 00:25:25 +0000 2011 - tweet id 88040751967109120 - #201
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@CopywriterTO Lots of bloggers have claimed that their most popular posts include digits in the titles. #MMChat

Tue Jul 05 00:25:30 +0000 2011 - tweet id 88040772103979009 - #202
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@chieflemonhead #mmchat @samfiorella @RobertPickstone Creating convos decided by audience. It's the goal; but 2 get there u need sharable/relevant content.

Tue Jul 05 00:25:33 +0000 2011 - tweet id 88040785357967360 - #203
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@BarryBirkett Where there are eyes focused ... RT @fiercliving: Wondering why there is a promoted tweet in this timeline. Never seen that before #MMChat

Tue Jul 05 00:25:35 +0000 2011 - tweet id 88040791531982848 - #204
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@MarthaGiffen RT @CopywriterTO: Some of my favourite words to use in headlines are ‘Discover,'How to,' and Easy.' #MMChat

Tue Jul 05 00:25:37 +0000 2011 - tweet id 88040799702495233 - #205
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@SteveCassady RT @CopywriterTO: When tweeting to drive action, think of each tweet as a headline. #mmchat

Tue Jul 05 00:25:41 +0000 2011 - tweet id 88040818186792960 - #206
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@LoisMarketing @JeffSheehan Thought @TheSocialCMO would moderate, sorry that the job is left to our guest @CopywriterTO #MMChat

Tue Jul 05 00:25:43 +0000 2011 - tweet id 88040826214678528 - #207
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@brandirahill Good point! ;) RT @CopywriterTO: Some of my favourite words to use in headlines are ‘Discover,' How to,' and Easy.' #MMChat

Tue Jul 05 00:26:09 +0000 2011 - tweet id 88040936348717056 - #208
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@TheGreatDanaJ @thesocialcmo I would love that type of advice. Sometimes it's a struggle. #MMchat

Tue Jul 05 00:26:09 +0000 2011 - tweet id 88040936352919553 - #209
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@CopywriterTO A good headline will pique your readers' interest. #MMChat

Tue Jul 05 00:26:25 +0000 2011 - tweet id 88041005013676032 - #210
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@SteveCassady @12Most should do well RT @CopywriterTO: Lots of bloggers have claimed that their most popular posts include digits in the titles. #mmchat

Tue Jul 05 00:26:27 +0000 2011 - tweet id 88041011175108608 - #211
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@MarthaGiffen @CopywriterTO Yes, love the word "Discover." I also use a call-out. Like "New Marketers!" or "Bloggers!" #MMChat

Tue Jul 05 00:26:31 +0000 2011 - tweet id 88041029068005376 - #212
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@LoisMarketing @samfiorella "Interactive" doesn't work with this many participating .. will you step in? #MMChat

Tue Jul 05 00:26:39 +0000 2011 - tweet id 88041060361699328 - #213
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@CopywriterTO That's why I move someone's user name to the end of the tweet if I retweet them. #MMChat

Tue Jul 05 00:26:40 +0000 2011 - tweet id 88041067055820801 - #214
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@carmenhill @samfiorella @chieflemonhead I think both are key: creating conversation AND making it shareable. #mmchat

Tue Jul 05 00:26:50 +0000 2011 - tweet id 88041108399075328 - #215
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@CopywriterTO It's more important to put the headline at the beginning of the tweet. #MMChat

Tue Jul 05 00:26:52 +0000 2011 - tweet id 88041118201155585 - #216
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@Imittcopy @carmenhill You need to write it for the reader. As that's what they care about. If you do that, they will read it #MMChat

Tue Jul 05 00:26:54 +0000 2011 - tweet id 88041126010953728 - #217
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@fiercliving Like 5 reasons to...RT“@CopywriterTO: Lots of bloggers have claimed that their most popular posts include digits in the titles. #MMChat

Tue Jul 05 00:26:57 +0000 2011 - tweet id 88041136249257984 - #218
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@chieflemonhead @CopywriterTO True - great headlines; but also remember to stay true to your brand - corp and/or personal. #mmchat

Tue Jul 05 00:27:02 +0000 2011 - tweet id 88041159393423360 - #219
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@CopywriterTO No one ever minds if I move their name to the end, because I'm getting their tweet more exposure. #MMChat

Tue Jul 05 00:27:07 +0000 2011 - tweet id 88041180721446912 - #220
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@SteveCassady RT @MarthaGiffen: RT @CopywriterTO: Some of my favourite words to use in headlines are ‘Discover,'How to,' and Easy.' #mmchat

Tue Jul 05 00:27:09 +0000 2011 - tweet id 88041186597683201 - #221
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@CollinKromke First time I've seen people complain about the speed of a Twitter chat. This is actually tame compared to most. #mmchat

Tue Jul 05 00:27:13 +0000 2011 - tweet id 88041205673377793 - #222
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@CopywriterTO Next, you must include a link to direct people back to your blog or website. #MMChat

Tue Jul 05 00:27:26 +0000 2011 - tweet id 88041258458689536 - #223
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@brandirahill Why title with digits? RT @CopywriterTO: A good headline will pique your readers' interest. #MMChat

Tue Jul 05 00:27:26 +0000 2011 - tweet id 88041258785832960 - #224
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@CopywriterTO Finally, include a few hashtags that people in your target audience follow. #MMChat.

Tue Jul 05 00:27:38 +0000 2011 - tweet id 88041308672901121 - #225
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@SteveCassady RT @CopywriterTO: It's more important to put the headline at the beginning of the tweet. #mmchat

Tue Jul 05 00:27:41 +0000 2011 - tweet id 88041321968828416 - #226
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@CopywriterTO The hashtags will increase your exposure within your target audience. #MMChat

Tue Jul 05 00:27:50 +0000 2011 - tweet id 88041359864369153 - #227
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@MarthaGiffen RT @CopywriterTO: It's more important to put the headline at the beginning of the tweet. #MMChat

Tue Jul 05 00:27:52 +0000 2011 - tweet id 88041368320098304 - #228
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@chieflemonhead RT @CopywriterTO: Next, you must include a link to direct people back to your blog or website. #MMChat

Tue Jul 05 00:27:54 +0000 2011 - tweet id 88041374523473920 - #229
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@LoisMarketing @samfiorella Not mine either. I'll leave it to its own devices .. and invite @CopywriterTO for a feature on my blog! #MMChat

Tue Jul 05 00:28:00 +0000 2011 - tweet id 88041399903199233 - #230
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@SteveCassady RT @CopywriterTO: Finally, include a few hashtags that people in your target audience follow. #MMChat. #mmchat

Tue Jul 05 00:28:20 +0000 2011 - tweet id 88041487245377536 - #231
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@JeffSheehan RT @CopywriterTO: The hashtags will increase your exposure within your target audience. #Mmchat

Tue Jul 05 00:28:21 +0000 2011 - tweet id 88041489543860224 - #232
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@MarthaGiffen RT @brandirahill: Why title with digits? RT @CopywriterTO: A good headline will pique your readers' interest. #MMChat

Tue Jul 05 00:28:30 +0000 2011 - tweet id 88041529171640321 - #233
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@RobertPickstone @chieflemonhead @samfiorella "Social media is about them, not you." I have that on my desk" All about audience - content is for them #MMChat

Tue Jul 05 00:28:45 +0000 2011 - tweet id 88041590823731201 - #234
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@PunchMediadotca RT @CopywriterTO: Some of my favourite words to use in headlines are Discover,'How to,' and Easy.' #MMChat

Tue Jul 05 00:28:46 +0000 2011 - tweet id 88041593092845570 - #235
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@TheSocialCMO Q5: What role does social search play a role in how you should format your social content? #MMchat

Tue Jul 05 00:29:04 +0000 2011 - tweet id 88041669001355264 - #236
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@CollinKromke Personally, I think @copywriterTO is doing a great job in #mmchat.

Tue Jul 05 00:29:06 +0000 2011 - tweet id 88041679252226049 - #237
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@chieflemonhead @carmenhill @samfiorella but I guess my Q is: does the content's owner actually "create the convo" or do they facilitate the opp? #mmchat

Tue Jul 05 00:29:10 +0000 2011 - tweet id 88041693483499521 - #238
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@LoisMarketing RT @CopywriterTO: The hashtags will increase your exposure within your target audience. #MMChat

Tue Jul 05 00:29:13 +0000 2011 - tweet id 88041705894453249 - #239
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@MarthaGiffen Yes! RT @CopywriterTO The hashtags will increase your exposure within your target audience. #MMChat

Tue Jul 05 00:29:25 +0000 2011 - tweet id 88041757316628480 - #240
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@CopywriterTO Google is ranking everything now – blogs, tweets, web pages, status updates. #MMChat

Tue Jul 05 00:29:26 +0000 2011 - tweet id 88041760193904641 - #241
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@Imittcopy @997dave Very true. Please check this out on using emotions in your white paper http://bit.ly/jnA9nP #MMChat

Tue Jul 05 00:29:29 +0000 2011 - tweet id 88041773120757760 - #242
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@samfiorella @CopywriterTO Yes! Twitter is portal to your other media - not the destination!! #MMChat

Tue Jul 05 00:29:29 +0000 2011 - tweet id 88041773812817920 - #243
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@carmenhill @pheffernanvt Example: content that's customized for specific companies, prospects...shared one-to-one, yes, but not via social. #mmchat

Tue Jul 05 00:29:30 +0000 2011 - tweet id 88041780544675842 - #244
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@chieflemonhead RT @CopywriterTO: The hashtags will increase your exposure within your target audience. #MMChat

Tue Jul 05 00:29:37 +0000 2011 - tweet id 88041808151584769 - #245
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@SteveCassady Works well with some my Niches RT @CopywriterTO: The hashtags will increase your exposure within your target audience. #mmchat

Tue Jul 05 00:29:40 +0000 2011 - tweet id 88041820994547712 - #246
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@CopywriterTO You want to make sure your content can be found by Google. #MMChat

Tue Jul 05 00:29:51 +0000 2011 - tweet id 88041865470935040 - #247
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@CopywriterTO You want to make sure your content can be found by Google. #MMChat

Tue Jul 05 00:29:51 +0000 2011 - tweet id 88041865470935040 - #248
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@BarryBirkett @copywriterto Do you stick with est hashtags or advocate initiating them if there is a lack of applicable tags? #mmchat

Tue Jul 05 00:29:57 +0000 2011 - tweet id 88041893920899072 - #249
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@SteveCassady RT @samfiorella: @CopywriterTO Yes! Twitter is portal to your other media - not the destination!! #mmchat

Tue Jul 05 00:29:58 +0000 2011 - tweet id 88041895518932993 - #250
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@CopywriterTO As I said earlier, include keywords throughout your copy. #MMChat

Tue Jul 05 00:30:02 +0000 2011 - tweet id 88041912367460352 - #251
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@CollinKromke NICE. RT @robertpickstone: @chieflemonhead @samfiorella "Social media is about them, not you." #MMChat

Tue Jul 05 00:30:02 +0000 2011 - tweet id 88041915156660225 - #252
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@CopywriterTO Here are some places to include your keywords … #MMChat

Tue Jul 05 00:30:16 +0000 2011 - tweet id 88041973470068736 - #253
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@murmsj RT @CopywriterTO: When tweeting to drive action, think of each tweet as a headline. #MMChat

Tue Jul 05 00:30:17 +0000 2011 - tweet id 88041977119117312 - #254
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@SteveCassady Agree! RT @CollinKromke: Personally, I think @copywriterTO is doing a great job in #mmchat. #mmchat

Tue Jul 05 00:30:22 +0000 2011 - tweet id 88041998505881601 - #255
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@brandirahill RT @Imittcopy: @997dave Very true. Please check this out on using emotions in your white paper http://bit.ly/jnA9nP #MMChat

Tue Jul 05 00:30:24 +0000 2011 - tweet id 88042007053860864 - #256
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@CopywriterTO Headlines, sub-headers, meta title tags, meta description tags, body copy and links. #MMChat

Tue Jul 05 00:30:25 +0000 2011 - tweet id 88042008979062784 - #257
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@LoisMarketing Yes, creating content that's specific. There's nothing quite like creating your own #Chat, spec to your industry or interest #MMChat

Tue Jul 05 00:30:26 +0000 2011 - tweet id 88042014804934656 - #258
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@CopywriterTO Just don't stuff your copy with keywords, as no one will want to read it. #MMChat

Tue Jul 05 00:30:34 +0000 2011 - tweet id 88042049152102400 - #259
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@MarthaGiffen RT @CollinKromke: NICE. RT @robertpickstone: @chieflemonhead @samfiorella "Social media is about them, not you." #MMChat

Tue Jul 05 00:30:41 +0000 2011 - tweet id 88042075915948032 - #260
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@brandirahill Must read ~>>> RT @samfiorella: @CopywriterTO Yes! Twitter is portal to your other media - not the destination!! #MMChat

Tue Jul 05 00:31:03 +0000 2011 - tweet id 88042167251120129 - #261
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@MarthaGiffen RT @BarryBirkett: @copywriterto Do you stick with est hashtags or advocate initiating them if there is a lack of applicable tags? #mmchat

Tue Jul 05 00:31:06 +0000 2011 - tweet id 88042179766927360 - #262
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@CollinKromke Nicely stated, Sam. RT @samfiorella: @CopywriterTO Yes! Twitter is portal to your other media - not the destination!! #MMChat

Tue Jul 05 00:31:12 +0000 2011 - tweet id 88042205113106433 - #263
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@chieflemonhead RT @samfiorella: @CopywriterTO Yes! Twitter is portal to your other media - not the destination!! #MMChat

Tue Jul 05 00:31:17 +0000 2011 - tweet id 88042228529897473 - #264
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@997dave RT @JeffSheehan: RT @CopywriterTO: The hashtags will increase your exposure within your target audience. #Mmchat

Tue Jul 05 00:31:27 +0000 2011 - tweet id 88042268153479168 - #265
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@LoisMarketing Yes! RT @CopywriterTO: Just don't stuff your copy with keywords, as no one will want to read it. #MMChat

Tue Jul 05 00:31:27 +0000 2011 - tweet id 88042269088808963 - #266
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@FlorentinaSS RT @CopywriterTO: It's more important to put the headline at the beginning of the tweet. #MMChat

Tue Jul 05 00:32:06 +0000 2011 - tweet id 88042434117906432 - #267
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@JeffSheehan @CopywriterTO Keywords are critical with huge need for them on LinkedIn. #Mmchat

Tue Jul 05 00:32:08 +0000 2011 - tweet id 88042443194384384 - #268
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@samfiorella Keyword stuffing is anti-social content IMO. Support UR community regardless of keywords. Views/links will result. #mmchat

Tue Jul 05 00:32:08 +0000 2011 - tweet id 88042440405168128 - #269
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@imamike still lots unaware of this! “@CopywriterTO: Google is ranking everything now – blogs, tweets, web pages, status updates. #MMChat

Tue Jul 05 00:32:14 +0000 2011 - tweet id 88042466795720704 - #270
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@CopywriterTO @barrybirkett Established hashtags are good for catching the attention of a dedicated audience. #MMChat

Tue Jul 05 00:32:26 +0000 2011 - tweet id 88042515407704064 - #271
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@fiercliving For fun i was going to post blog w only key words RT “@CopywriterTO: Just don't stuff your copy with keywords, as no one will... #MMChat

Tue Jul 05 00:32:27 +0000 2011 - tweet id 88042520088543232 - #272
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@brandirahill Leaving #MMChat to family BBQ for 4th :) will follow up later (in CA) happy Marketing!! Thanks everyone!! ~Brandi

Tue Jul 05 00:32:45 +0000 2011 - tweet id 88042593769897984 - #273
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@chieflemonhead RT @997dave: RT @JeffSheehan: RT @CopywriterTO: The hashtags will increase your exposure within your target audience. #Mmchat

Tue Jul 05 00:32:46 +0000 2011 - tweet id 88042602011701248 - #274
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@RobertPickstone @collinkromke It's the most important lesson I've learnt. So simple. Late here in the UK so off to bed - have fun. #MMChat is v interesting

Tue Jul 05 00:32:47 +0000 2011 - tweet id 88042607262965760 - #275
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@paul_tita RT @JeffSheehan: RT @CopywriterTO: The hashtags will increase your exposure within your target audience. #Mmchat

Tue Jul 05 00:32:50 +0000 2011 - tweet id 88042619304820736 - #276
geo info: Point - lat = 46.7505585 - long = 23.5439527
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@LoisMarketing @CopywriterTO Let's connect offline .. would like to feature you in my blog and other SM training. Great job tonite #mmchat

Tue Jul 05 00:32:51 +0000 2011 - tweet id 88042621737508864 - #277
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@SteveCassady RT @CopywriterTO: @barrybirkett Established hashtags are good for catching the attention of a dedicated audience. #mmchat

Tue Jul 05 00:32:59 +0000 2011 - tweet id 88042657338765312 - #278
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@997dave Right...makes total sense. Thx RT @CopywriterTO The hashtags will increase your exposure within your target audience. #MMChat

Tue Jul 05 00:33:02 +0000 2011 - tweet id 88042666809491456 - #279
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@TheSocialCMO Q6: So Rachel, is it ever OK for companies to try to sell something on social media? #MMchat

Tue Jul 05 00:33:07 +0000 2011 - tweet id 88042690222104576 - #280
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@JeffSheehan RT @LoisMarketing: Yes! RT @CopywriterTO: Just don't stuff your copy with keywords, as no one will want to read it. #Mmchat

Tue Jul 05 00:33:15 +0000 2011 - tweet id 88042724271468544 - #281
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@pheffernanvt Makes a huge difference > RT @copywriterto: That's why I move someone's user name to the end of the tweet if I retweet them. #MMChat

Tue Jul 05 00:33:17 +0000 2011 - tweet id 88042729703092224 - #282
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@CopywriterTO It's possible to make sales through social media ... #MMChat

Tue Jul 05 00:33:45 +0000 2011 - tweet id 88042849064583169 - #283
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@samfiorella If more ppl focused on engaging their audience vs. "keyword stuffing", the "ranking" would come organically IMO. #mmchat

Tue Jul 05 00:33:48 +0000 2011 - tweet id 88042862595420160 - #284
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@SteveCassady RT @TheSocialCMO: Q6: So Rachel, is it ever OK for companies to try to sell something on social media? #mmchat

Tue Jul 05 00:33:56 +0000 2011 - tweet id 88042894279192576 - #285
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@CopywriterTO But selling shouldn't be your focus on social media. #MMChat

Tue Jul 05 00:33:58 +0000 2011 - tweet id 88042903179505664 - #286
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@CopywriterTO It's hard to sell an expensive B2B product or service with a tweet. #MMChat

Tue Jul 05 00:34:10 +0000 2011 - tweet id 88042952659697664 - #287
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@LoisMarketing RT @CopywriterTO: But selling shouldn't be your focus on social media. #MMChat

Tue Jul 05 00:34:13 +0000 2011 - tweet id 88042965418786816 - #288
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@CopywriterTO Instead of trying to sell products or services through social media, try to sell readers on the next step. #MMChat

Tue Jul 05 00:34:24 +0000 2011 - tweet id 88043011094753280 - #289
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@SteveCassady RT @samfiorella: If more ppl focused on engaging their audience vs. "keyword stuffing", the "ranking" would come organically IMO. #mmchat

Tue Jul 05 00:34:24 +0000 2011 - tweet id 88043012176875521 - #290
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@SteveCassady RT @CopywriterTO: It's hard to sell an expensive B2B product or service with a tweet. #mmchat

Tue Jul 05 00:34:36 +0000 2011 - tweet id 88043061883572224 - #291
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@MarthaGiffen RT @LoisMarketing: RT @CopywriterTO: But selling shouldn't be your focus on social media. #MMChat

Tue Jul 05 00:34:40 +0000 2011 - tweet id 88043078333636608 - #292
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@SteveCassady RT @CopywriterTO: Instead of trying to sell products or services through social media, try to sell readers on the next step. #mmchat

Tue Jul 05 00:34:48 +0000 2011 - tweet id 88043110877237248 - #293
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@CopywriterTO For example, ask them to click a link and read one of your blog posts or comment on your blog post. #MMChat

Tue Jul 05 00:34:52 +0000 2011 - tweet id 88043130481410048 - #294
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@CollinKromke Better to listen for buyers. RT @thesocialcmo: Q6: So Rachel, is it ever OK for companies to try to sell something on social media? #MMchat

Tue Jul 05 00:34:53 +0000 2011 - tweet id 88043131668402176 - #295
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@997dave +100 RT @SteveCassady: Agree! RT @CollinKromke: Personally, I think @copywriterTO is doing a great job in #mmchat. #mmchat

Tue Jul 05 00:34:58 +0000 2011 - tweet id 88043156003749888 - #296
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@CopywriterTO Ask them to provide you with feedback, share a link with their friends or download something free. #MMChat

Tue Jul 05 00:35:04 +0000 2011 - tweet id 88043181115056129 - #297
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@TheGreatDanaJ @thesocialcmo Unsolicited sales or urls are bad on Twitter #MMChat

Tue Jul 05 00:35:10 +0000 2011 - tweet id 88043205664313344 - #298
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@Imittcopy @LoisMarketing Keep your keyword density between 4% and 7%. #MMChat

Tue Jul 05 00:35:11 +0000 2011 - tweet id 88043210034774016 - #299
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@CopywriterTO The point is to ask them to take risk-free baby steps. #MMChat

Tue Jul 05 00:35:14 +0000 2011 - tweet id 88043222244392960 - #300
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@CopywriterTO After awhile, they will begin to recognize and trust you. #MMChat

Tue Jul 05 00:35:24 +0000 2011 - tweet id 88043264917245952 - #301
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@CopywriterTO As they grow to trust you, ask them to take bigger steps such as opting into your list or attending a webinar … #MMChat

Tue Jul 05 00:35:33 +0000 2011 - tweet id 88043301927784448 - #302
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@SteveCassady RT @CopywriterTO: Ask them to provide you with feedback, share a link with their friends or download something free. #mmchat

Tue Jul 05 00:35:41 +0000 2011 - tweet id 88043334827917312 - #303
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@Wedding_crasher RT @samfiorella: If more ppl focused on engaging their audience vs. "keyword stuffing", the "ranking" would come organically IMO. #mmchat

Tue Jul 05 00:35:50 +0000 2011 - tweet id 88043371163172865 - #304
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@samfiorella Social Media is best used to identify/engage prospects in conversations - that can lead to sale through other channels. #MMchat

Tue Jul 05 00:35:50 +0000 2011 - tweet id 88043371544854528 - #305
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@MarthaGiffen RT @Imittcopy: @LoisMarketing Keep your keyword density between 4% and 7%. #MMChat

Tue Jul 05 00:35:52 +0000 2011 - tweet id 88043379300114432 - #306
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@ExtremelyAvg #MMchat Q6: I follow a few companies who sell woodworking tools. I like their ads, because I love tools. So sometimes yes.

Tue Jul 05 00:35:58 +0000 2011 - tweet id 88043407154483200 - #307
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@CopywriterTO Or … eventually … buying something. The big sales start with a little trust. #MMChat

Tue Jul 05 00:36:00 +0000 2011 - tweet id 88043413911515136 - #308
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@Imittcopy RT @CopywriterTO: For example, ask them to click a link and read one of your blog posts or comment on your blog post. #MMChat

Tue Jul 05 00:36:02 +0000 2011 - tweet id 88043423675846656 - #309
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@SteveCassady RT @CopywriterTO: As they grow to trust you, ask them to take bigger steps such as opting into your list or attending a webinar … #mmchat

Tue Jul 05 00:36:10 +0000 2011 - tweet id 88043456840208384 - #310
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@SteveCassady Yes! RT @samfiorella: SM is best used to identify/engage prospects in conversations - that can lead to sale through other channels. #mmchat

Tue Jul 05 00:36:36 +0000 2011 - tweet id 88043565741121536 - #311
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@chieflemonhead RT @CopywriterTO: Or … eventually … buying something. The big sales start with a little trust. #MMChat

Tue Jul 05 00:36:50 +0000 2011 - tweet id 88043622515224577 - #312
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@TheSocialCMO Q7: At #MMchat we're from Missouri! So could you please give us examples of where B2B social media content has effectively driven action?

Tue Jul 05 00:37:00 +0000 2011 - tweet id 88043666366676992 - #313
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@SteveCassady Agree RT @CopywriterTO: Or … eventually … buying something. The big sales start with a little trust. #mmchat

Tue Jul 05 00:37:02 +0000 2011 - tweet id 88043674977570816 - #314
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@GuruAD RT @samfiorella: If more ppl focused on engaging their audience vs. "keyword stuffing", the "ranking" would come organically IMO. #mmchat

Tue Jul 05 00:37:11 +0000 2011 - tweet id 88043712625655808 - #315
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@fiercliving Perfectly stated RT “@CopywriterTO: Or … eventually … buying something. The big sales start with a little trust. #MMChat

Tue Jul 05 00:37:14 +0000 2011 - tweet id 88043725296640000 - #316
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@carmenhill +1 RT @CopywriterTO: Instead of trying to sell products or services through social media, try to sell readers on the next step. #MMChat

Tue Jul 05 00:37:14 +0000 2011 - tweet id 88043726663974913 - #317
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@CopywriterTO The Social Media Marketing Industry Report said that 52% of respondents have generated leads through social media. #MMChat

Tue Jul 05 00:37:24 +0000 2011 - tweet id 88043767927537664 - #318
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@CopywriterTO And 48% of respondents have used social media to help close sales. #MMChat

Tue Jul 05 00:37:38 +0000 2011 - tweet id 88043824563232769 - #319
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@LoisMarketing As I've shared before the hashtags do not have to be biz-focused, connect with other communities to start comm and build trust #MMChat

Tue Jul 05 00:37:40 +0000 2011 - tweet id 88043833975242752 - #320
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@samfiorella Use Twitter as the lead-in to a sale. "How are you" goes a long way in social channels. #mmchat

Tue Jul 05 00:37:43 +0000 2011 - tweet id 88043846096781312 - #321
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@SteveCassady RT @CopywriterTO: The Social Media Marketing Industry Report said that 52% of respondents have generated leads through social media. #mmchat

Tue Jul 05 00:37:47 +0000 2011 - tweet id 88043864920829952 - #322
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@CopywriterTO Here are some case studies … #MMChat

Tue Jul 05 00:37:56 +0000 2011 - tweet id 88043899595137024 - #323
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@SteveCassady RT @CopywriterTO: And 48% of respondents have used social media to help close sales. #mmchat

Tue Jul 05 00:38:03 +0000 2011 - tweet id 88043932553973760 - #324
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@chieflemonhead RT @Imittcopy: @LoisMarketing Keep your keyword density between 4% and 7%. #MMChat

Tue Jul 05 00:38:08 +0000 2011 - tweet id 88043953668100097 - #325
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@TheGreatDanaJ Yes. People don't get that... RT “@CopywriterTO: Or … eventually … buying something. The big sales start with a little trust. #MMChat

Tue Jul 05 00:38:12 +0000 2011 - tweet id 88043968159416321 - #326
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@CopywriterTO IdeaPaint, a Boston start-up, says social media is their largest source of leads and traffic http://ow.ly/5wvMe. #MMChat

Tue Jul 05 00:38:18 +0000 2011 - tweet id 88043993367195648 - #327
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@SteveCassady RT @CopywriterTO: IdeaPaint, a Boston start-up, says social media is their largest source of leads and traffic http://ow.ly/5wvMe. #mmchat

Tue Jul 05 00:38:41 +0000 2011 - tweet id 88044089941037056 - #328
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@CopywriterTO ShipServ used social media to increase their number of sales-ready leads by 400% http://ow.ly/5wvR8. #MMChat

Tue Jul 05 00:38:44 +0000 2011 - tweet id 88044101995479040 - #329
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@LoisMarketing Big starts with little. @CopywriterTO says it best! #MMChat

Tue Jul 05 00:38:45 +0000 2011 - tweet id 88044107963973632 - #330
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@MarthaGiffen Great tip! RT @LoisMarketing hashtags do not have to be biz-focused, connect with other communities to start comm and build trust #MMChat

Tue Jul 05 00:38:56 +0000 2011 - tweet id 88044151869939712 - #331
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@CopywriterTO These are interesting case studies, so check them out for inspiration. #MMChat

Tue Jul 05 00:38:59 +0000 2011 - tweet id 88044163626577920 - #332
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@DavidBurch How are you @samfiorella? :) #mmchat

Tue Jul 05 00:39:10 +0000 2011 - tweet id 88044212406337536 - #333
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@SteveCassady RT @CopywriterTO: ShipServ used social media to increase their number of sales-ready leads by 400% http://ow.ly/5wvR8. #mmchat

Tue Jul 05 00:39:28 +0000 2011 - tweet id 88044288079966209 - #334
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@TheSocialCMO Q8 Rachel perhaps you could share with us some resources where #MMchat tweeps can learn more about this? #MMchat

Tue Jul 05 00:39:57 +0000 2011 - tweet id 88044410369097728 - #335
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@JeffSheehan RT @CopywriterTO: ShipServ used social media to increase their number of sales-ready leads by 400% http://ow.ly/5wvR8. #MMChat

Tue Jul 05 00:40:01 +0000 2011 - tweet id 88044427393777664 - #336
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@samfiorella @LoisMarketing Yes!! Most forget we sell to people, not businesses! #MMChat

Tue Jul 05 00:40:15 +0000 2011 - tweet id 88044484843151360 - #337
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@SteveCassady RT @TheSocialCMO: Q8 Rachel perhaps you could share with us some resources where #MMchat tweeps can learn more about this? #mmchat

Tue Jul 05 00:40:16 +0000 2011 - tweet id 88044489553362945 - #338
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@CollinKromke Hmmm. Does anyone else get the impression that @CopywriterTO had the #mmchat questions in advance and is copying/pasting answers?

Tue Jul 05 00:40:32 +0000 2011 - tweet id 88044553562619904 - #339
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@CopywriterTO Well, there's the upcoming Social CMO book to be released in the fall … #MMChat

Tue Jul 05 00:40:33 +0000 2011 - tweet id 88044561573756928 - #340
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@samfiorella @DavidBurch I'm EXCELLENT David - #thanks for asking. Hope same down there? #mmchat

Tue Jul 05 00:40:51 +0000 2011 - tweet id 88044637247385601 - #341
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@997dave Clearly the objective. Trust. ppl wont buy without it. @CopywriterTO: The big sales start with a little trust. #mmchat

Tue Jul 05 00:41:09 +0000 2011 - tweet id 88044710266023937 - #342
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@DavidBurch Same here :) @samfiorella #mmchat

Tue Jul 05 00:41:32 +0000 2011 - tweet id 88044808509194240 - #343
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@Imittcopy @LoisMarketing Many people focus in their industry. But what you need to know is that your clients come from everywhere... #MMChat

Tue Jul 05 00:41:35 +0000 2011 - tweet id 88044819636682754 - #344
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@LoisMarketing RT @CopywriterTO: Well, there's the upcoming Social CMO book to be released in the fall … #MMChat << From CMO perspective?

Tue Jul 05 00:41:40 +0000 2011 - tweet id 88044841166053378 - #345
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@997dave RT @samfiorella: Use Twitter as the lead-in to a sale. "How are you" goes a long way in social channels. #mmchat

Tue Jul 05 00:41:42 +0000 2011 - tweet id 88044847365230592 - #346
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@CopywriterTO My chapter in @TheSocialCMO book is on driving leads though social media. #MMChat

Tue Jul 05 00:42:04 +0000 2011 - tweet id 88044942664007680 - #347
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@SteveCassady I have used that technique on chats I hosted with guests to make it more productive . Always have impromptu @CollinKromke #mmchat

Tue Jul 05 00:42:11 +0000 2011 - tweet id 88044970648412160 - #348
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@LoisMarketing @Imittcopy Talk to the chat aka #MMChat .. not just me! LOL!

Tue Jul 05 00:42:12 +0000 2011 - tweet id 88044972959465473 - #349
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@pheffernanvt @carmenhill Got it. Thanks for clarification. #MMChat

Tue Jul 05 00:42:16 +0000 2011 - tweet id 88044991099846656 - #350
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@samfiorella Great, now what I can I buy from you?! ;) RT @DavidBurch: How are you @samfiorella? :) #mmchat

Tue Jul 05 00:42:21 +0000 2011 - tweet id 88045013086380034 - #351
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@chieflemonhead RT @samfiorella: Use Twitter as the lead-in to a sale. "How are you" goes a long way in social channels. #mmchat

Tue Jul 05 00:42:25 +0000 2011 - tweet id 88045031298043904 - #352
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@SteveCassady RT @CopywriterTO: My chapter in @TheSocialCMO book is on driving leads though social media. #mmchat

Tue Jul 05 00:42:28 +0000 2011 - tweet id 88045043096633344 - #353
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@CopywriterTO 29 of @TheSocialCMO crew have contributed to the book. http://bit.ly/5itELJ #MMChat

Tue Jul 05 00:42:29 +0000 2011 - tweet id 88045045902614528 - #354
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@CopywriterTO The Social CMO book will be full of valuable info on how to use social media in your marketing. #MMChat

Tue Jul 05 00:42:39 +0000 2011 - tweet id 88045088067944448 - #355
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@SteveCassady RT @CopywriterTO: 29 of @TheSocialCMO crew have contributed to the book. http://bit.ly/5itELJ #mmchat

Tue Jul 05 00:43:11 +0000 2011 - tweet id 88045221912387584 - #356
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@MarthaGiffen RT @CopywriterTO: 29 of @TheSocialCMO crew have contributed to the book. http://bit.ly/5itELJ #MMChat

Tue Jul 05 00:43:21 +0000 2011 - tweet id 88045263826059264 - #357
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@SteveCassady RT @CopywriterTO: The Social CMO book will be full of valuable info on how to use social media in your marketing. #mmchat

Tue Jul 05 00:43:21 +0000 2011 - tweet id 88045263788318720 - #358
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@CopywriterTO You can also visit www.copywritertoronto.com for more B2B marketing resources and to subscribe to the Fresh Marketing newsletter. #MMChat

Tue Jul 05 00:43:23 +0000 2011 - tweet id 88045273737203712 - #359
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@chieflemonhead RT @CopywriterTO: 29 of @TheSocialCMO crew have contributed to the book. http://bit.ly/5itELJ #MMChat

Tue Jul 05 00:43:26 +0000 2011 - tweet id 88045287221903360 - #360
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@chieflemonhead RT @CopywriterTO: The Social CMO book will be full of valuable info on how to use social media in your marketing. #MMChat

Tue Jul 05 00:43:36 +0000 2011 - tweet id 88045326560280577 - #361
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@CollinKromke @stevecassady Seems better suited for a blog post, as it's not very engaging. Just one man's opinion, of course. #mmchat

Tue Jul 05 00:43:42 +0000 2011 - tweet id 88045353382850560 - #362
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@DavidBurch @samfiorella LMAO. Nothing, for now :) #mmchat

Tue Jul 05 00:44:11 +0000 2011 - tweet id 88045473411235841 - #363
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@chieflemonhead @carmenhill @samfiorella Yes! Now going in the direction I was thinking... #mmchat

Tue Jul 05 00:44:12 +0000 2011 - tweet id 88045478381486081 - #364
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@TheSocialCMO @FineDJ Hahahaha yep still going strong! I moderate the #MMchat every Monday from 8 pm to 9 pm est! Cheers!

Tue Jul 05 00:44:14 +0000 2011 - tweet id 88045484991717376 - #365
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@TheSocialCMO OK, now we'll open up tweetchat for your questions! Rachel Foster @copywriterTO will answer as many as she can in time remaining! #MMchat

Tue Jul 05 00:44:43 +0000 2011 - tweet id 88045608585281536 - #366
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@CopywriterTO I responded to a few people earlier but forgot to add the #MMChat hashtag. You may want to check your streams for responses.

Tue Jul 05 00:45:05 +0000 2011 - tweet id 88045701078073344 - #367
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@SteveCassady @CollinKromke I always plan 1/2 time for ?'s from the gang. Script to keep it organized and ensure main points covered. #mmchat

Tue Jul 05 00:45:11 +0000 2011 - tweet id 88045725686042624 - #368
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@samfiorella @carmenhill yes! It's amazing how manh opportunities are opened when marketers "asks questions" in SM. #MMChat

Tue Jul 05 00:45:12 +0000 2011 - tweet id 88045730400448512 - #369
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@samfiorella @carmenhill yes! It's amazing how many opportunities are opened when marketers "ask questions" in SM. #MMChat

Tue Jul 05 00:45:31 +0000 2011 - tweet id 88045809010085888 - #370
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@SteveCassady We all learn RT @samfiorella: @carmenhill yes! Its amazing how many opportunities are opened when marketers "ask questions" in SM. #mmchat

Tue Jul 05 00:46:00 +0000 2011 - tweet id 88045933350227968 - #371
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@chieflemonhead RT @samfiorella: @carmenhill yes! It's amazing how many opportunities are opened when marketers "ask questions" in SM. #MMChat

Tue Jul 05 00:46:22 +0000 2011 - tweet id 88046024265961472 - #372
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@CollinKromke Crickets. #mmchat

Tue Jul 05 00:46:28 +0000 2011 - tweet id 88046047556943872 - #373
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@CopywriterTO Does anyone have any questions? #MMChat

Tue Jul 05 00:46:42 +0000 2011 - tweet id 88046105635459074 - #374
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@SteveCassady RT @CopywriterTO: Does anyone have any questions? #mmchat

Tue Jul 05 00:47:12 +0000 2011 - tweet id 88046232991309824 - #375
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@samfiorella @CopywriterTO Do you change tone or content when working #b2b v #b2c? #MMChat

Tue Jul 05 00:47:18 +0000 2011 - tweet id 88046258140364800 - #376
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@fiercliving @SteveCassady way off topic but does anyone know how that promoted tweet got there? #mmchat

Tue Jul 05 00:47:21 +0000 2011 - tweet id 88046271646023680 - #377
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@chieflemonhead @samfiorella Sam - just noticed: you're "right side up" again... Weekend's over huh? :) #mmchat

Tue Jul 05 00:47:28 +0000 2011 - tweet id 88046301597544449 - #378
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@LoisMarketing Reserving the rest of the cold *beer* for bf, bro and friends. Someone pass @CollinKromke a cold one. LOL! #MMChat

Tue Jul 05 00:47:34 +0000 2011 - tweet id 88046326532681728 - #379
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@SteveCassady @CopywriterTO A lot of great stuff to digest! #mmchat

Tue Jul 05 00:47:37 +0000 2011 - tweet id 88046337119100928 - #380
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@samfiorella unfortunately. RT @chieflemonhead: @samfiorella Sam - just noticed: you're "right side up" again... Weekend's over huh? :) #mmchat

Tue Jul 05 00:47:49 +0000 2011 - tweet id 88046387433971712 - #381
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@samfiorella unfortunately. RT @chieflemonhead: @samfiorella Sam - just noticed: you're "right side up" again... Weekend's over huh? :) #mmchat

Tue Jul 05 00:47:49 +0000 2011 - tweet id 88046387433971712 - #382
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@SteveCassady LOL- Yes RT @chieflemonhead: @samfiorella Sam - just noticed: youre "right side up" again... Weekends over huh? :) #mmchat

Tue Jul 05 00:47:59 +0000 2011 - tweet id 88046431742595072 - #383
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@SteveCassady LOL- Yes RT @chieflemonhead: @samfiorella Sam - just noticed: youre "right side up" again... Weekends over huh? :) #mmchat

Tue Jul 05 00:47:59 +0000 2011 - tweet id 88046431742595072 - #384
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@CollinKromke Someone paid for it. RT @fiercliving: @SteveCassady way off topic but does anyone know how that promoted tweet got there? #mmchat

Tue Jul 05 00:48:06 +0000 2011 - tweet id 88046459760549888 - #385
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@chieflemonhead @samfiorella It's OK - only 5 more sleeps til another comes your way! :) #mmchat

Tue Jul 05 00:48:18 +0000 2011 - tweet id 88046510398373888 - #386
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@LoisMarketing Back to the pool and making the most of the 3 hours left in my holiday weekend. 'Nite all in #MMChat!

Tue Jul 05 00:48:43 +0000 2011 - tweet id 88046614677159936 - #387
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@CollinKromke @loismarketing Thanks, but I just filled my drink and don't care for Pabst. #MMChat

Tue Jul 05 00:48:58 +0000 2011 - tweet id 88046679571443712 - #388
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@SteveCassady @fiercliving I didn't see it in Tweetchat, but saw one in general twitter search for #mmchat. Think we will be seeing more of those #mmchat

Tue Jul 05 00:49:05 +0000 2011 - tweet id 88046705882312705 - #389
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@CopywriterTO @stevecassady The transcript will be available soon. #MMChat

Tue Jul 05 00:49:14 +0000 2011 - tweet id 88046743324860416 - #390
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@samfiorella @CopywriterTO Isn't the focus on social content engagement w/people? Should it matter if they work B2B vs. B2C? #MMchat

Tue Jul 05 00:49:26 +0000 2011 - tweet id 88046795548131328 - #391
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@LoisMarketing Bye bye and 'nite 'nite @CollinKromke . #MMChat

Tue Jul 05 00:49:42 +0000 2011 - tweet id 88046860895391744 - #392
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@SteveCassady Yeah I need to double check my favorites for the good links RT @CopywriterTO: @stevecassady The transcript will be available soon. #mmchat

Tue Jul 05 00:50:12 +0000 2011 - tweet id 88046988188332035 - #393
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@TheSocialCMO @samfiorella No, but repetitive stress injuries from #MMchat tweets may be building up!

Tue Jul 05 00:50:29 +0000 2011 - tweet id 88047058832982016 - #394
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@CollinKromke @loismarketing I've got two more chats to go, so no running away for me. #MMChat

Tue Jul 05 00:50:36 +0000 2011 - tweet id 88047090298654720 - #395
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@CopywriterTO @samfiorella Yes, even in B2B, you speak to a person. However, every audience has a different set of needs. #MMChat

Tue Jul 05 00:50:46 +0000 2011 - tweet id 88047132539486208 - #396
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@SteveCassady RT @samfiorella: @CopywriterTO Isnt the focus on social content engagement w/people? Should it matter if they work B2B vs. B2C? #mmchat

Tue Jul 05 00:50:56 +0000 2011 - tweet id 88047174272819200 - #397
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@samfiorella Perils of being a moderator!! ;) RT @TheSocialCMO: @samfiorella No, but repetitive stress injuries from #MMchat tweets may be building up!

Tue Jul 05 00:51:05 +0000 2011 - tweet id 88047209110708226 - #398
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@SteveCassady RT @CopywriterTO: @samfiorella Yes, even in B2B, you speak to a person. However, every audience has a different set of needs. #mmchat

Tue Jul 05 00:51:09 +0000 2011 - tweet id 88047226626129920 - #399
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@chieflemonhead #mmchat @CopywriterTO - Rachel: what are ur thoughts on content like #OldSpiceMan? Long lasting good 4 the brand? Flash in the pan? #mmchat

Tue Jul 05 00:51:18 +0000 2011 - tweet id 88047265939337216 - #400
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@CopywriterTO @samfiorella B2B and B2C needs tend to be different, but so are the needs from market to market. #MMChat

Tue Jul 05 00:51:24 +0000 2011 - tweet id 88047288164954112 - #401
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@chieflemonhead RT @samfiorella: @CopywriterTO Isn't the focus on social content engagement w/people? Should it matter if they work B2B vs. B2C? #MMchat

Tue Jul 05 00:51:42 +0000 2011 - tweet id 88047367357599744 - #402
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@SteveCassady Good Point! RT @CopywriterTO: @samfiorella B2B and B2C needs tend to be different, but so are the needs from market to market. #mmchat

Tue Jul 05 00:52:00 +0000 2011 - tweet id 88047440699199488 - #403
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@ckburgess @CopywriterTO Can you tell me more about the Social CMO book coming in Fall? #MMChat

Tue Jul 05 00:52:16 +0000 2011 - tweet id 88047509989113858 - #404
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@LoisMarketing @CollinKromke Social Media Administrator at @amfam? #MMChat

Tue Jul 05 00:53:02 +0000 2011 - tweet id 88047700708306944 - #405
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@JeffSheehan @CopywriterTO Great job on #mmchat !

Tue Jul 05 00:53:05 +0000 2011 - tweet id 88047714369150976 - #406
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@SteveCassady Hi Cheryl. Good to see you @ckburgess @CopywriterTO #mmchat

Tue Jul 05 00:53:12 +0000 2011 - tweet id 88047743867695104 - #407
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@CopywriterTO @chieflemonhead You have to maintain a social media presence to see long-term results. #MMChat

Tue Jul 05 00:53:30 +0000 2011 - tweet id 88047817498689536 - #408
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@mnburgess Trust is social media's sweet spot v trad media RT @CopywriterTO: Or … eventually … buying something. #MMChat

Tue Jul 05 00:53:34 +0000 2011 - tweet id 88047837111263232 - #409
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@SteveCassady Agree! RT @jeffsheehan: @CopywriterTO Great job on #mmchat ! #mmchat

Tue Jul 05 00:53:36 +0000 2011 - tweet id 88047842815524864 - #410
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@fiercliving Ditto RT “@jeffsheehan: @CopywriterTO Great job on #mmchat !”

Tue Jul 05 00:53:40 +0000 2011 - tweet id 88047862079946752 - #411
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@fiercliving Ditto RT “@jeffsheehan: @CopywriterTO Great job on #mmchat !”

Tue Jul 05 00:53:40 +0000 2011 - tweet id 88047862079946752 - #412
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@SteveCassady RT @CopywriterTO: @chieflemonhead You have to maintain a social media presence to see long-term results. #mmchat

Tue Jul 05 00:53:50 +0000 2011 - tweet id 88047904459210753 - #413
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@SteveCassady RT @CopywriterTO: @chieflemonhead You have to maintain a social media presence to see long-term results. #mmchat

Tue Jul 05 00:53:50 +0000 2011 - tweet id 88047904459210753 - #414
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@ckburgess Hi Everyone! @SteveCassady @LoisMarketing @samfiorella #MMChat

Tue Jul 05 00:53:52 +0000 2011 - tweet id 88047910528360448 - #415
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@CopywriterTO @chieflemonhead Hopefully, Old Spice won't drop off the social media planet when the campaign ends. This also goes for B2B. #MMChat

Tue Jul 05 00:54:08 +0000 2011 - tweet id 88047976831926272 - #416
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@BarryBirkett I see mkt diff key. RT @copywriterto: @samfiorella B2B & B2C needs tend to be different, but so are the needs from mkt to mkt. #MMChat

Tue Jul 05 00:54:28 +0000 2011 - tweet id 88048062659960832 - #417
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@chieflemonhead @samfiorella @CopywriterTO #Engagement is the most important component of 21st century #marketing on ANY platform. #mmchat

Tue Jul 05 00:54:37 +0000 2011 - tweet id 88048100563881985 - #418
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@LoisMarketing @CollinKromke As in THE SMA? #MMChat

Tue Jul 05 00:54:50 +0000 2011 - tweet id 88048152682303488 - #419
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@pheffernanvt So true! > RT @mnburgess: Trust is social media's sweet spot v trad media RT @CopywriterTO: Or … eventually … buying something. #MMChat

Tue Jul 05 00:55:08 +0000 2011 - tweet id 88048231518453761 - #420
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@ckburgess @SteveCassady Steve - It's still about building relationships - "Commonality" B2B + B2C #MMChat cc @CopywriterTO

Tue Jul 05 00:55:35 +0000 2011 - tweet id 88048344303288321 - #421
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@CopywriterTO @ckburgess It covers all aspects of social media - from engagement through action and will have case studies. #MMChat

Tue Jul 05 00:55:39 +0000 2011 - tweet id 88048361600598016 - #422
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@CollinKromke Depends on your perspective, I guess. RT @loismarketing: @CollinKromke As in THE SMA? #MMChat

Tue Jul 05 00:55:54 +0000 2011 - tweet id 88048421004525570 - #423
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@CollinKromke Depends on your perspective, I guess. RT @loismarketing: @CollinKromke As in THE SMA? #MMChat

Tue Jul 05 00:55:54 +0000 2011 - tweet id 88048421004525570 - #424
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@chieflemonhead RT @CopywriterTO: @chieflemonhead You have to maintain a social media presence to see long-term results. #MMChat

Tue Jul 05 00:55:57 +0000 2011 - tweet id 88048436229836800 - #425
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@chieflemonhead RT @CopywriterTO: @chieflemonhead You have to maintain a social media presence to see long-term results. #MMChat

Tue Jul 05 00:55:57 +0000 2011 - tweet id 88048436229836800 - #426
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@fiercliving Wondering about promoted tweets and if they are working #MMChat

Tue Jul 05 00:56:05 +0000 2011 - tweet id 88048469318713345 - #427
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@SteveCassady Agree! RT @ckburgess: @SteveCassady Steve - Its still about building relationships - "Commonality" B2B + B2C cc @CopywriterTO #mmchat

Tue Jul 05 00:56:20 +0000 2011 - tweet id 88048531767689217 - #428
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@NancyPadron RT @MarthaGiffen: What is #mmchat ?? curious you know! I'm seeing peeps I know from #blogchat and #smmanners :)

Tue Jul 05 00:56:27 +0000 2011 - tweet id 88048559529791489 - #429
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@MargieClayman Wise Words -> RT @chieflemonhead: #Engagement is the most important component of 21st century #marketing on ANY platform. #mmchat

Tue Jul 05 00:56:28 +0000 2011 - tweet id 88048566710452225 - #430
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@CopywriterTO @ckburgess Here's a link with more info on the book - http://bit.ly/dbM8nk. #MMChat

Tue Jul 05 00:56:35 +0000 2011 - tweet id 88048594497716225 - #431
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@chieflemonhead @CopywriterTO so true! So many ppl don't realize the commitment required to be successful in #SoMe. #mmchat

Tue Jul 05 00:56:36 +0000 2011 - tweet id 88048599719608320 - #432
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@BarryBirkett So true! RT @chieflemonhead: @samfiorella @CopywriterTO #Engagement is the most imp component of 21st century mktg on ANY platform. #mmchat

Tue Jul 05 00:56:52 +0000 2011 - tweet id 88048667793178625 - #433
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@chieflemonhead @MargieClayman Thanks! :) #mmchat

Tue Jul 05 00:56:59 +0000 2011 - tweet id 88048696859701250 - #434
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@mnburgess #MMchat SM is the ONLY form of comms high % trust

Tue Jul 05 00:57:05 +0000 2011 - tweet id 88048721337647104 - #435
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@Imittcopy RT @CopywriterTO: @chieflemonhead You have to maintain a social media presence to see long-term results. #MMChat

Tue Jul 05 00:57:06 +0000 2011 - tweet id 88048725963964416 - #436
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@SteveCassady Yes! RT @chieflemonhead: @CopywriterTO so true! So many ppl dont realize the commitment required to be successful in #SoMe. #mmchat

Tue Jul 05 00:57:17 +0000 2011 - tweet id 88048769718960129 - #437
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@ckburgess @CollinKromke Nice to have you join us tonight! #MMChat

Tue Jul 05 00:57:18 +0000 2011 - tweet id 88048774630486016 - #438
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@CopywriterTO Did I miss any questions? #MMChat

Tue Jul 05 00:57:29 +0000 2011 - tweet id 88048819807322112 - #439
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@ckburgess Agree! @JeffSheehan: @CopywriterTO Great job on #mmchat !

Tue Jul 05 00:57:41 +0000 2011 - tweet id 88048872320024576 - #440
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@DoinaOncel I missed #MMchat!:( Thanks for the link RT @CopywriterTO: @ckburgess Here's a link with more info on the book- http://bit.ly/dbM8nk. #MMChat

Tue Jul 05 00:57:51 +0000 2011 - tweet id 88048911515795456 - #441
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@pheffernanvt @barrybirkett Also a comfort level diff between b2b & b2c. For ex., many b2b don't 'trust' using FB for blog comments. #MMChat

Tue Jul 05 00:57:55 +0000 2011 - tweet id 88048929060564992 - #442
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@chieflemonhead Consumers (B2C & B2B) r much savvier than ever, have instant info & want 2 b involved! #Engagement or die #mmchat (sorry 4 the strong words)

Tue Jul 05 00:58:44 +0000 2011 - tweet id 88049137009958913 - #443
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@chieflemonhead +1 :) RT @ckburgess: Agree! @JeffSheehan: @CopywriterTO Great job on #mmchat !

Tue Jul 05 00:59:22 +0000 2011 - tweet id 88049293100978176 - #444
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@mnburgess RT @chieflemonhead: Consumers (B2C & B2B) r much savvier than ever, have instant info & want 2 b involved! #Engagement or die #mmchat (s ...

Tue Jul 05 00:59:23 +0000 2011 - tweet id 88049297727307776 - #445
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@samfiorella Biz must move from product-centric broadcasting 2 cust-centric engagement! #paradigm @MargieClayman @chieflemonhead #mmchat

Tue Jul 05 00:59:37 +0000 2011 - tweet id 88049357433212928 - #446
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@chieflemonhead RT @mnburgess: #MMchat SM is the ONLY form of comms high % trust

Tue Jul 05 00:59:44 +0000 2011 - tweet id 88049388462678016 - #447
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@ckburgess Can't Wait for new BOOK! @CopywriterTO: @ckburgess Here's a link with more info on the book - http://bit.ly/dbM8nk. #MMChat @TheSocialCMO

Tue Jul 05 01:00:00 +0000 2011 - tweet id 88049453759594496 - #448
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@TheSocialCMO Thanks for joining us!…Your participation was GREAT... And an extra SPECIAL thanks to the sensational Rachel Foster @copywriterTO! #MMchat

Tue Jul 05 01:00:07 +0000 2011 - tweet id 88049483597877248 - #449
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@SteveCassady True! RT @chieflemonhead: Consumers (B2C & B2B) r much savvier than ever, have instant info & want 2 b involved! #Engagement or die #mmchat

Tue Jul 05 01:00:10 +0000 2011 - tweet id 88049497174847488 - #450
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@TheSocialCMO Next week's 51st #MMchat topic is Using Story & Storytelling to Power Social Marketing with SPECIAL guest @TreyPennington #MMchat

Tue Jul 05 01:00:17 +0000 2011 - tweet id 88049526501421056 - #451
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@SteveCassady RT @samfiorella: Biz must move from product-centric broadcasting 2 cust-centric engagement! #paradigm @MargieClayman @chieflemonhead #mmchat

Tue Jul 05 01:00:24 +0000 2011 - tweet id 88049554443878400 - #452
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@carmenhill RT @CopywriterTO: @samfiorella Yes, even in B2B, you speak to a person. However, every audience has a different set of needs. #mmchat

Tue Jul 05 01:00:24 +0000 2011 - tweet id 88049557165977601 - #453
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@TheSocialCMO Oh and feel free to make suggestions on future SPECIAL guests and topics, just @ msg or DM me @TheSocialCMO #MMchat

Tue Jul 05 01:00:28 +0000 2011 - tweet id 88049572135448576 - #454
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@TheSocialCMO The transcript for tonight's #MMchat will be posted shortly on @TheSocialCMO blog www.thesocialcmo.com/blog #MMchat

Tue Jul 05 01:00:41 +0000 2011 - tweet id 88049627122769920 - #455
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@ckburgess RT @TheSocialCMO: Oh and feel free to make suggestions on future SPECIAL guests and topics, just @ msg or DM me @TheSocialCMO #MMchat

Tue Jul 05 01:00:50 +0000 2011 - tweet id 88049666310152192 - #456
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@TheSocialCMO Thanks everyone! Have a GREAT night and hope to see you all next week on #MMchat ! =)

Tue Jul 05 01:00:51 +0000 2011 - tweet id 88049670043086848 - #457
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@chieflemonhead RT @TheSocialCMO: Next weeks 51st #MMchat topic is Using Story & Storytelling to Power Social Marketing with SPECIAL guest @TreyPenning ...

Tue Jul 05 01:00:53 +0000 2011 - tweet id 88049674853945344 - #458
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@ckburgess RT @TheSocialCMO: Thanks everyone! Have a GREAT night and hope to see you all next week on #MMchat ! =)

Tue Jul 05 01:00:56 +0000 2011 - tweet id 88049691148812288 - #459
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@TheSocialCMO And it's ALL of you the #MMchat tweeps that make #MMchat the special time it is !!

Tue Jul 05 01:01:03 +0000 2011 - tweet id 88049720332779520 - #460
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@TheSocialCMO And it's ALL of you the #MMchat tweeps that make #MMchat the special time it is !!

Tue Jul 05 01:01:03 +0000 2011 - tweet id 88049720332779520 - #461
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@CopywriterTO Thanks everyone! Now ... back to those regularly scheduled fireworks. #MMChat Happy 4th of July!

Tue Jul 05 01:01:04 +0000 2011 - tweet id 88049724128641024 - #462
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@CopywriterTO Thanks everyone! Now ... back to those regularly scheduled fireworks. #MMChat Happy 4th of July!

Tue Jul 05 01:01:04 +0000 2011 - tweet id 88049724128641024 - #463
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@SteveCassady RT @TheSocialCMO: Next week's 51st topic is Using Story & Storytelling to Power Social Marketing with SPECIAL guest @TreyPennington #mmchat

Tue Jul 05 01:01:05 +0000 2011 - tweet id 88049726888476672 - #464
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@SteveCassady RT @TheSocialCMO: Next week's 51st topic is Using Story & Storytelling to Power Social Marketing with SPECIAL guest @TreyPennington #mmchat

Tue Jul 05 01:01:05 +0000 2011 - tweet id 88049726888476672 - #465
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@chieflemonhead RT @samfiorella: Biz must move from product-centric broadcasting 2 cust-centric engagement! #paradigm @MargieClayman @chieflemonhead #mmchat

Tue Jul 05 01:01:10 +0000 2011 - tweet id 88049749013446658 - #466
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@ckburgess RT @TheSocialCMO: Next week's 51st #MMchat topic is Using Story & Storytelling to Power Social Marketing with SPECIAL guest @TreyPenning ...

Tue Jul 05 01:01:10 +0000 2011 - tweet id 88049749546115072 - #467
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@SteveCassady RT @TheSocialCMO: The transcript for tonight's #MMchat will be posted shortly on @TheSocialCMO blog www.thesocialcmo.com/blog #mmchat

Tue Jul 05 01:01:17 +0000 2011 - tweet id 88049777895419904 - #468
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@chieflemonhead @samfiorella @MargieClayman Paradigm shift coming full speed! #mmchat

Tue Jul 05 01:01:38 +0000 2011 - tweet id 88049866147770368 - #469
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@TheSocialCMO Last but not least, please remember #MMchat makes Monday's MARVELOUS!! Nite all!!

Tue Jul 05 01:01:40 +0000 2011 - tweet id 88049873886261249 - #470
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@Imittcopy B2C is written for one person. B2B is written for one person too, but this person will have have his company's future in mind... #MMChat

Tue Jul 05 01:01:43 +0000 2011 - tweet id 88049888197214208 - #471
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@mnburgess Nice job tonite! @CopywriterTO: Thanks everyone! Now ... back to those regularly scheduled fireworks. #MMChat Happy 4th of July!

Tue Jul 05 01:01:46 +0000 2011 - tweet id 88049897324023808 - #472
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@carmenhill @CopywriterTO Thanks for spending part of your holiday on #mmchat. My first time to sit in, and it was great!

Tue Jul 05 01:01:48 +0000 2011 - tweet id 88049908480868352 - #473
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@ckburgess @TheSocialCMO WOW...Can't wait to talk to next week! @TreyPennington #MMchat

Tue Jul 05 01:02:05 +0000 2011 - tweet id 88049979800829952 - #474
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@pheffernanvt +1 > RT @thesocialcmo: Thx for joining us! Ur participation was GREAT & SPECIAL thx to the sensational Rachel Foster @copywriterTO! #MMchat

Tue Jul 05 01:02:09 +0000 2011 - tweet id 88049994560569344 - #475
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@samfiorella Sign of the technological times! RT @chieflemonhead: @samfiorella @MargieClayman Paradigm shift coming full speed! #mmchat

Tue Jul 05 01:02:10 +0000 2011 - tweet id 88049999816032256 - #476
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@CopywriterTO Good night! #MMChat

Tue Jul 05 01:02:19 +0000 2011 - tweet id 88050036474261504 - #477
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@ckburgess Thank You for making it so SPECIAL! @TheSocialCMO: Last but not least, please remember #MMchat makes Monday's MARVELOUS!! Nite all!!

Tue Jul 05 01:02:25 +0000 2011 - tweet id 88050062210502656 - #478
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@SteveCassady Welcome RT @carmenhill: @CopywriterTO Thanks for spending part of our holiday. My first time to sit in, and it was great! #mmchat

Tue Jul 05 01:02:57 +0000 2011 - tweet id 88050197824933888 - #479
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@chieflemonhead @samfiorella @MargieClayman So true!! #mmchat

Tue Jul 05 01:03:04 +0000 2011 - tweet id 88050226891464704 - #480
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@Imittcopy It's going to affect their job security, promotions, raise etc. So they will make a decision for the company as a whole #MMChat

Tue Jul 05 01:03:06 +0000 2011 - tweet id 88050232616681473 - #481
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@chieflemonhead RT @samfiorella: Sign of the technological times! RT @chieflemonhead: @samfiorella @MargieClayman Paradigm shift coming full speed! #mmchat

Tue Jul 05 01:03:10 +0000 2011 - tweet id 88050250497007616 - #482
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@AJDonovan Great job you two - #MMChat @CopywriterTO and @TheSocCMO

Tue Jul 05 01:03:16 +0000 2011 - tweet id 88050277080498177 - #483
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@chieflemonhead @CopywriterTO Good night & thanks for being a great guest on #mmchat

Tue Jul 05 01:03:34 +0000 2011 - tweet id 88050353811107841 - #484
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@carmenhill @SteveCassady Thanks! #mmchat

Tue Jul 05 01:04:05 +0000 2011 - tweet id 88050482861445120 - #485
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@Imittcopy @CopywriterTO Thank you. Really enjoyed it. #MMChat

Tue Jul 05 01:04:38 +0000 2011 - tweet id 88050621478993920 - #486
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@SteveCassady You are Welcome. We are on every Monday at 8:00PM EST RT @carmenhill: @SteveCassady Thanks! #mmchat

Tue Jul 05 01:05:00 +0000 2011 - tweet id 88050711753007104 - #487
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@MargieClayman @samfiorella oh man, am I in a convo with the word "paradigm" on July 4th?? :) #mmchat cc @chieflemonhead

Tue Jul 05 01:05:24 +0000 2011 - tweet id 88050815142596608 - #488
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@SteveCassady RT @TheSocialCMO: Last but not least, please remember #MMchat makes Monday's MARVELOUS!! Nite all!!

Tue Jul 05 01:05:29 +0000 2011 - tweet id 88050832897081344 - #489
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@TheSocialCMO @ckburgess Thanks for popping in for #MMchat tonight Cheryl! Cheers!

Tue Jul 05 01:05:56 +0000 2011 - tweet id 88050948156563456 - #490
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@chieflemonhead @MargieClayman @samfiorella LOL - it would appear that you are! :) #mmchat #paradigm

Tue Jul 05 01:06:23 +0000 2011 - tweet id 88051062560391168 - #491
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@MargieClayman @chieflemonhead *gulp* does this mean I'm all growed up? :) Where's the ice cream truck?? cc @samfiorella #mmchat

Tue Jul 05 01:08:06 +0000 2011 - tweet id 88051491067277313 - #492
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@kathleenhessert RT @samfiorella: Biz must move from product-centric broadcasting 2 cust-centric engagement! #paradigm @MargieClayman @chieflemonhead #mmchat

Tue Jul 05 01:08:32 +0000 2011 - tweet id 88051600509243394 - #493
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@prosperitygal When you finish at #MMChat hope over we have a dual chat tonight #Speakchat | Socialchat

Tue Jul 05 01:09:02 +0000 2011 - tweet id 88051727915429888 - #494
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@wendyweb47 RT @CopywriterTO: The Social Media Marketing Industry Report said that 52% of respondents have generated leads through social media. #MMChat

Tue Jul 05 01:16:12 +0000 2011 - tweet id 88053529322852354 - #495
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@wendyweb47 RT @CopywriterTO: The Social Media Marketing Industry Report said that 52% of respondents have generated leads through social media. #MMChat

Tue Jul 05 01:16:12 +0000 2011 - tweet id 88053529322852354 - #496
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@VictorCanada RT @SteveCassady: RT @CopywriterTO: Social media content is more than just your tweets or status updates … #mmchat

Tue Jul 05 01:25:02 +0000 2011 - tweet id 88055753973313538 - #497
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@MarthaGiffen Thanks @997dave Enjoyed the conversation on #mmchat I tweet from the beautiful state of Alabama :)

Tue Jul 05 01:41:05 +0000 2011 - tweet id 88059792685416448 - #498
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@carmenhill @pheffernanvt Nice seeing you in #mmchat today :)

Tue Jul 05 01:46:44 +0000 2011 - tweet id 88061217146544128 - #499
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@samfiorella @MargieClayman Sorry, it's a real workday here! ;) @chieflemonhead #mmchat

Tue Jul 05 01:57:19 +0000 2011 - tweet id 88063880114343937 - #500
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@chieflemonhead And that, folks, is a wrap... Be good & have sweet dreams! #usguys #mmchat #socialchat #speakchat

Tue Jul 05 02:06:53 +0000 2011 - tweet id 88066287816814592 - #501
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@rwang0 RT @TheSocialCMO: Last but not least, please remember #MMchat makes Monday's MARVELOUS!! Nite all!!

Tue Jul 05 02:14:15 +0000 2011 - tweet id 88068141082607616 - #502
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@ConstellationRG RT @TheSocialCMO: The transcript for tonight's #MMchat will be posted shortly on @TheSocialCMO blog www.thesocialcmo.com/blog #MMchat

Tue Jul 05 02:14:27 +0000 2011 - tweet id 88068192408317952 - #503
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@SocialCatalysts RT @samfiorella: Biz must move from product-centric broadcasting 2 cust-centric engagement! #paradigm @MargieClayman @chieflemonhead #mmchat

Tue Jul 05 03:18:09 +0000 2011 - tweet id 88084220538396672 - #504
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@SocialCatalysts RT @CopywriterTO: The Social CMO book will be full of valuable info on how to use social media in your marketing. #MMChat

Tue Jul 05 03:18:25 +0000 2011 - tweet id 88084288670679040 - #505
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@SocialCatalysts RT @samfiorella: Use Twitter as the lead-in to a sale. "How are you" goes a long way in social channels. #mmchat

Tue Jul 05 03:18:33 +0000 2011 - tweet id 88084322892005376 - #506
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@SocialCatalysts RT @ckburgess: Thank You for making it so SPECIAL! @TheSocialCMO: Last but not least, please remember #MMchat makes Monday's MARVELOUS! ...

Tue Jul 05 03:19:23 +0000 2011 - tweet id 88084532267462656 - #507
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@SocialCatalysts RT @TheSocialCMO: Next week's 51st #MMchat topic is Using Story & Storytelling to Power Social Marketing with SPECIAL guest @TreyPenning ...

Tue Jul 05 03:19:26 +0000 2011 - tweet id 88084543302668289 - #508
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@Milaspage RT @TheSocialCMO: Next week #MMchat topic is Using Story & Storytelling to Power Social Marketing with SPECIAL guest @TreyPennington #usguys

Tue Jul 05 04:46:56 +0000 2011 - tweet id 88106564703092736 - #509
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@brandirahill @Imittcopy TY! Just got home- #fireworks ! I appreciate the follow up!! It was a g8 #MMChat tonight - can't wait to read through !

Tue Jul 05 05:17:40 +0000 2011 - tweet id 88114296655056896 - #510
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@Centricity360 Looking forward to reading through the transcript. RT @copywriterto: It's possible to make sales through social media ... #MMChat

Tue Jul 05 10:23:41 +0000 2011 - tweet id 88191311743688704 - #511
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@rbolton Looking forward to reading through the transcript. RT @copywriterto: It's possible to make sales through social media ... #MMChat

Tue Jul 05 10:23:42 +0000 2011 - tweet id 88191313056501760 - #512
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@VictorCanada RT @CopywriterTO: If u don't know if something will be relevant, u can ask. Twitter -> get instant feedback on ideas. #MMChat
 
June 27th, 2011